How to optimize a b2b mall website?

free_flower

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How to optimize a b2b mall website?

I just took over a large wholesaler site and the whole site was a huge mess with titles and meta descriptions. I'm going to start by modifying the titles and meta descriptions of the category pages that get the most hits. What should I do next?

I am new to SEO, please guide me, very thanks!
 
  1. Build backlinks to gain trust from other websites
  2. Optimize the website’s loading time
  3. Target B2B leads with high-quality content
  4. Personalize your CTAs and landing pages for PPC campaigns
  5. Show your credibility in B2B services
  6. Test live chat services
  7. Integrate social networks into your B2B website
  8. Create a search result that will get more visitors to your website by using buyer personas and keywords
  9. Build better backlinks and optimize your on-page content for SEO
 
Your B2B website should be easy to navigate. Your site should include a great deal of information, but that information should be easily accessible and read, you should keep it mobile friendly, and try to improve SEO.
 
  1. Build backlinks to gain trust from other websites
  2. Optimize the website’s loading time
  3. Target B2B leads with high-quality content
  4. Personalize your CTAs and landing pages for PPC campaigns
  5. Show your credibility in B2B services
  6. Test live chat services
  7. Integrate social networks into your B2B website
  8. Create a search result that will get more visitors to your website by using buyer personas and keywords
  9. Build better backlinks and optimize your on-page content for SEO
Thank you very much for your answer, I still have some questions that I didn't understand.

1. "Target B2B potential customers with high quality content"
Is it to write articles for some high search volume keywords for promotion? Or is it to layout these keywords in certain products?

2. "Show your credibility in B2B services"
This is the first time I heard this phrase, so I don't quite understand it

3. "Test live chat service"
Does it refer to the pop-up customer service window that appears once the website is opened? (usually appears in the bottom right corner)

4. "Integrate social networks into your B2B website"
Is it the layout of our Twitter and Facebook accounts on the home page?

5. "Create a search result using buyer personas and keywords"
I'm a little confused about this one too.


I'm sorry to have so many questions, but I've only just started in the industry and I've only just taken over a large wholesale site that's been around for over 10 years, and I'm the only optimizer in the company at the moment, so I've had to ask around for advice, so I'm sorry if I'm bothering you!
 
Your B2B website should be easy to navigate. Your site should include a great deal of information, but that information should be easily accessible and read, you should keep it mobile friendly, and try to improve SEO.
Your B2B website should be easy to navigate. Your site should include a great deal of information, but that information should be easily accessible and read, you should keep it mobile friendly, and try to improve SEO.
Could you please explain in more detail? Because I've only been in the industry for a year, I don't have enough experience,very thanks!
 
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