As a one man show, how do you handle your day job and blog? It can take me quite some time to write 1 article and it doesn’t feel productive to write 4 articles per month (specially when managing multiple blogs at a time).
No longer a one-man show, and I've ditched the day job,
but I've been there. We all have.
Stop Working on Three Sites.
Personally, I love managing multiple sites at once, but if you're struggling with time, I would start with just focusing on one. Between topical relevance and domain authority, you'll leverage your time far
faaaaar better by building up one site. Come back and build up the others further down the line.
I did the exact opposite of this. I used to spin up dozens of websites at once, and it slowed me down big time. I'd be doing far better if someone had given me this advice to narrow my focus. It's not as fun. It feels scarier because you're putting all your time into one project. It's still the best advice I could give you.
It takes about the same amount of work to get a site from $0 to $1,000 a month as it does to take that $1,000 a month to $10,000. Leverage your best site and take the risk of investing your time into it.
AI
As others have said - use AI to help leverage your time even further. There's not really a one-size-fits-all approach here since everyone has different theories about what Google will do with AI content. We still put time into each of our articles, but AI means we're publishing more.
Know Your Limits
I don't mean you need to worry about burnout. If you want to build something on top of a day job, you're going to have to burn that candle at both ends. Figure out what you want to give up in order to make time for creating your site. This means sacrificing the time everyone else is drinking or watching Netflix, and creating content instead.
The limit you
do need to be aware of is how you compete.
If your competition has an older domain with higher authority and a team of writers, you're not going to beat them at their game.
Maybe you'll win out in the long term if you can beat their quality, but everyone over-estimates the quality of their own content. Chase lower competition keywords that are underserved. Are they burying the answer in walls of text? Create NLP-friendly content that gives them the answer right away, and your user metrics will look healthier.
Look for things your competitors aren't doing where you could get an edge (think video or custom images).
TL;DR: Not what you want to hear. Pick one site, sacrifice free time and get to work.