Digital Marketing Agency

Robinhood1234

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I am thinking of starting a DM agency
Any failure stories and why did you failed ? I will really appreciate if you give me some advice
 
1) learn how to sell: my recommendation is $100M offers for your positioning/offer, cold email + linkedin for getting appts and then closing on google meet (take a few courses on this)
2) once you've got stage 1 sorted, focus on retention (if you get 2 clients a month, but only keep them for 2 months, your agency cannot grow)

The above is all you need.
 
The first mistake will be to start a digital marketing agency. (WAIT : Do not jump to a conclusion as yet, please read on ......).
Things have changed and now keep changing even faster in the world of digital marketing. In other words, now, digital marketing is very deep and very wide and keeps getting deeper and wider day by day. Instead, you must ideally choose 1 or 2 specialities WITHIN digital marketing and offer those specific 1 or 2 services, otherwise you would be a jack of all trades and master of none, considering how wide and deep digital marketing has got now.
For example (JUST AN EXAMPLE ONLY), you may choose to offer content writing & graphic (logo, banner, etc) designing. Each speciality within digital marketing nowadays has great demand, but you will have to be great in marketing and also in selling of your service(s). And ofcourse, as your business grows, you may then consider adding more specialities within digital marketing, into your business's "operations".
The above is my perspective about going about to start a business which relates to digital marketing and ofcourse different people would have various different perspectives.
 
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The first mistake will be to start a digital marketing agency. (WAIT : Do not jump to a conclusion as yet, please read on ......).
Things have changed and now keep changing even faster in the world of digital marketing. In other words, now, digital marketing is very deep and very wide and keeps getting deeper and wider day by day. Instead, you must ideally choose 1 or 2 specialities WITHIN digital marketing and offer those specific 1 or 2 services, otherwise you would be a jack of all trades and master of none, considering how wide and deep digital marketing has got now.
For example (JUST AN EXAMPLE ONLY), you may choose to offer content writing & graphic (logo, banner, etc) designing. Each speciality within digital marketing nowadays has great demand, but you will have to be great in marketing and also in selling of your service(s). And ofcourse, as your business grows, you may then consider adding more specialities within digital marketing, into your business's "operations".
The above is my perspective about going about to start a business which relates to digital marketing and ofcourse different people would have various different perspectives.
A great perspective - I remember thinking I'd study my way to being a digital marketer, you may be able to earn a few certificates, qualifications and diplomas but you'll never be comfortable enough to say you're a digital marketer :D

Hard enough to do it with a team, but still very do-able
 
In the world All website owner are receiving SEO, Digital Marketing offers emails and most of are now tired, headache. 90% companies doesn't have deep knowledge they still doing article, directory, classified submission nothing else.

All Websites owners has spend some amount of money with non technical seo agency and they lost the trust on SEO.

Now a days almost all website owners knows SEO how to improve the website.

Now a days offering SEO through cold emails It's very hard to generate the leads.
 
1) learn how to sell: my recommendation is $100M offers for your positioning/offer, cold email + linkedin for getting appts and then closing on google meet (take a few courses on this)
2) once you've got stage 1 sorted, focus on retention (if you get 2 clients a month, but only keep them for 2 months, your agency cannot grow)

The above is all you need.
can you recommend me any course for the number 1 point you mentioned ?
 
The first mistake will be to start a digital marketing agency. (WAIT : Do not jump to a conclusion as yet, please read on ......).
Things have changed and now keep changing even faster in the world of digital marketing. In other words, now, digital marketing is very deep and very wide and keeps getting deeper and wider day by day. Instead, you must ideally choose 1 or 2 specialities WITHIN digital marketing and offer those specific 1 or 2 services, otherwise you would be a jack of all trades and master of none, considering how wide and deep digital marketing has got now.
For example (JUST AN EXAMPLE ONLY), you may choose to offer content writing & graphic (logo, banner, etc) designing. Each speciality within digital marketing nowadays has great demand, but you will have to be great in marketing and also in selling of your service(s). And ofcourse, as your business grows, you may then consider adding more specialities within digital marketing, into your business's "operations".
The above is my perspective about going about to start a business which relates to digital marketing and ofcourse different people would have various different perspectives.
thanks for you valuable suggestion
 
In the world All website owner are receiving SEO, Digital Marketing offers emails and most of are now tired, headache. 90% companies doesn't have deep knowledge they still doing article, directory, classified submission nothing else.

All Websites owners has spend some amount of money with non technical seo agency and they lost the trust on SEO.

Now a days almost all website owners knows SEO how to improve the website.

Now a days offering SEO through cold emails It's very hard to generate the leads.
Yeah I also though of the same as this field is a real red ocean so will it be wise enough to jump in now . Have you tried offering DM services before?
 
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