How to manipulate EAT?
- Thread starter geomink
- Start date
- Feb 4, 2013
- 1,459
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Demonstrating to Google that your brand is respected and in demand by your peers and your audience, is essential to pass the EAT test.
You can generate a buzz about your brand in your peer community and with your audience. You can reinforce this curated buzz by including links from your site to the third party content that mentions your brand. Then, Google is sure to understand that all of the media attention is, indeed, about you, and thereby improve your E-A-T credentials.
A better E-A-T score will be a significant help to your overall SEO strategy and branding factors like a knowledge panel.
You can generate a buzz about your brand in your peer community and with your audience. You can reinforce this curated buzz by including links from your site to the third party content that mentions your brand. Then, Google is sure to understand that all of the media attention is, indeed, about you, and thereby improve your E-A-T credentials.
A better E-A-T score will be a significant help to your overall SEO strategy and branding factors like a knowledge panel.
Agree on that if we're talking about of "brand".
But what when the case is like bloggers?
D
Deleted member 731332
Guest
Bloggers can have a brand. Brands are not relegated to business entities only. You can create a brand identity around anything. I recommend that you do because brands are typically more memorable than individual people are.
Alexion
Banned - Shitlisted and did not do the right thing
- Sep 9, 2021
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You have to at least leave the impression you(the author on your blog) are an expert.
The easiest way to do this is to build 3-4 profiles on boards related to your niche where you also post your "expertise". Link to those profiles from your blog, so manual reviewers can easily find you.
Start with Quora and Reddit, and maybe some niche forums if you can find them.