learningbee
Registered Member
- Apr 25, 2022
- 54
- 29
Disclaimer: The objective of this guide is to demonstrate a proven pop traffic campaign optimization process. There will not be any disclosure of revenue nor CPA network or traffic sources to avoid any misunderstanding of showboating or self promotion.
In this guide the focus will be on Captcha Click2SMS offer using pop traffic. Feel free to ask if you have any questions.
First step campaign testing. You lose some money in this stage.
My campaign testing setup:
Bonus step:
Try to negotiate holding the landing page on your own hosting and domain. This will allow you to create push subscribers that can be monetize for other offers. Don't sell your push subscribers away. Instead, use them for your own offer. You can get a much higher ROI as compared to selling to traffic network. if you have this in place, you will almost certainly have a profit in excess of 100%. I have received a $920 conversion for my own crypto offer in the past from the push subscribers collected.
In this guide the focus will be on Captcha Click2SMS offer using pop traffic. Feel free to ask if you have any questions.
First step campaign testing. You lose some money in this stage.
My campaign testing setup:
- Single GEO - Usually GEO that cost less than $0.3 CPM with at least 50,000 daily impression available
- Single Celluar network (do not use Wifi targeting unless your traffic source allows you to target by ISP)
- OS - Android / iOS should be tested only after android due to lower traffic volume
- Browser version - Always selected the latest version available
- Day parting - Pause campaign after every hour of running. This is to give some time for delayed postback
- Set a daily campaign budget of not more than $10 and evenly spread out the budget
- Blacklist the publisher IDs that do not give conversion after every 30 visits.
- Collect as many converting publisher IDs as possible. Do not start a whitelist campaign until you have collected at least 20 IDs that convert.
- Use different bids for different publisher IDs. Some IDs show higher conversion rate, increase the bid. Lower conversion rate, reduce the bid. In my case, I uses a ROI of at least 100%. Anything lower does not interest me.
- For Click2SMS offer you should target at least 1% conversion rate to get a good profit.
- If you want even better profitability, break up your campaign and split them by individual publisher IDs. This will allow you to further optimize the campaign by hours and day. Only place your bid on hour/ days that show you conversion.
- if you traffic source allows you to target by Device brand, make good use of it to improve your profit.
Bonus step:
Try to negotiate holding the landing page on your own hosting and domain. This will allow you to create push subscribers that can be monetize for other offers. Don't sell your push subscribers away. Instead, use them for your own offer. You can get a much higher ROI as compared to selling to traffic network. if you have this in place, you will almost certainly have a profit in excess of 100%. I have received a $920 conversion for my own crypto offer in the past from the push subscribers collected.
