Google Analytics declared illegal in the EU.

[Yrior]

In bad news for US cloud services, Austrian website’s use of Google Analytics found to breach GDPR​

more details here:

https://techcrunch.com/2022/01/12/austrian-dpa-schrems-ii/
PS: "it's ironical that the site reporting this news itself uses a whole bunch of Yahoo, Google and other ‘partners’ to track and advertise to visitors.

 

[R4v3nbl4ck]

The site was not compliant because he didn't use IP anonymization.
If you use the anonymization option, Analytics is perfectly legal in the EU.
In fact, Analytics cookies are compared to technical cookies and do not require a cookie consent if anonymized.

 

[Mr Positive]

The site was not compliant because he didn't use IP anonymization.
If you use the anonymization option, Analytics is perfectly legal in the EU.
In fact, Analytics cookies are compared to technical cookies and do not require a cookie consent if anonymized.

What if you don’t do anonymization option and keep GDPR cookie is it fine?

 

[Luckyluk]

ban google now

 

[R4v3nbl4ck]

What if you don’t do anonymization option and keep GDPR cookie is it fine?

If you don't do anonymization you have to put a cookie consent banner explaining it and record everyone's consent or reject.

 

[Leon jamesh]

Then they should first outlaw Google. Google is the world's most powerful tracking tool