oni3350
Senior Member
- Sep 24, 2008
- 874
- 572
Hey,
So, it's been a while since I've done a good thread/follow along.
Haven't actually posted much here since 2013!
Guess I just got really busy learning about media buying and then finding success and just kept hammering out campaign after campaign.
I'm at the point now where I want to give back and provide value to BHW, was a total noob when I first joined, and learned heaps from this forum.
I got into Adult Media buying, I figured sex sells right, and there's a crap load of adult traffic out there with all these dudes watching porn every day...
I haven't seen many guides here on media buying, especially Adult Media Buying, so I figured I'd post a good detailed guide/follow along with a new campaign.
The Adult Media Buying space has changed over the years, getting a little tougher with some verticals like Dating and the pandemic.... but make no mistake, if you pay attention to the banner ads on tube sites, Dating, Cams, Adult Gaming and Male Enhancement are all still dominating.
Is there anyone actually running Adult Media Buys right now? Or tried it in the past?
There are waves of popularity, then it kind of dies down with different trends and such...but the guys that just kept doing their thing and focusing on ONE THING, win.
This is an important lesson I want to share.... if you’re a newbie, try not to fall for shiny object syndrome... don’t jump on whatever is “hot” right now...
Just focus on ONE MONEY MAKING method at a time and give it a good go for at least 3 months straight.... a lot of newbies give up too soon.

Anyway... onto the guide/follow along....
So, I'll be running a PPL Cam offer.
If you’re a newbie, you want to stick with PPL offers instead of PPS.
This will allow you to get data back faster and see what's working.... it also means you won't need a huge advertising budget to start with, because it will be easier to get someone to join your offer for free VS them having to spend money to join.
You can spend $50 and get a handful of leads (data).
But spending that same $50 on a PPS offer, you might not even get 1 sale and have no sales data to work with.
You'll need to spend more money on PPS offers before getting sales.
A good rule of thumb is, and a question a lot of newbies wonder.... How much do I spend on an offer to get enough data?
3X the payout..... so, the Cam offer I'm running pays out $3.50...
$3.50 X 3 = $10.5
Ill want to spend at least $10.5 on the banner, landing page and offer combination before pausing (if it didn’t get any leads)
So, the details for my campaign are as follows:
Offer: Jerkmate DOI $3.50
Ad Placement: Pornhub, USA, Mobile Header
Spend Cap: $50 /Day
So, as you can see, I'll be running JerkMate, targeting PH Mobile Header in the USA and capping the spend at $50 per day.
No need to spend anything crazy, just starting out the campaign and testing things.
Another mistake newbies make is...
Testing too much..... trying to test 10 different banner ads, with 10 different landing pages and 10 different offer pages.
I can understand the logic behind this, I made the same mistake at first too..... “If I test heaps, I'll find winners quicker right?” Wrong...
This post will get too long and potentially confusing if I break down the math on all of this, point is, you want to test tightly so your $50 budget can get enough significant data across all the possible combinations of banner, landing page and offer.
So, I'm running just 5 banners and direct linking to 2 separate offer pages for a total of 10 possible combinations.
I'm using Voluum tracking software..... it's vital that you use a tracking solution, otherwise I will have no idea which banner/offer combination is doing better than others.
There will be about 3 banners that suck out of these 5, and 2 that will come out on top.
Because I'm running a cam offer, and JerkMate has a lot of great pre made offer pages that I can test, I can just direct link to the offer page from the banner ad...... if I was running Dating, I would be testing my own pre sell landing pages before sending to the join/offer page.
In that case, it would be 5 banners, 2 landing pages and 2 offer pages to test.
Sorry that the formatting is a little over the place, I'll update with screenshots tomorrow and each day... so it will be easier to follow along with the results and all the tweaks I'll be making.
Feel free to ask me any questions on this follow along, as I said.... trying to give back to BHW and help.
You can buy Pornhub traffic from TrafficJunky.com and another little tip is: You want to focus on high volume sites like Pornhub, RedTube, YouPorn, Xvideos as they tend to have better quality traffic than random smaller spammy sites with tons and tons of ads on the site. PLUS, focusing on high volume sites allows you to massively scale when you find winners. If you find a winner on a smaller volume site, it will be harder or impossible fr you to scale.
So, it's been a while since I've done a good thread/follow along.
Haven't actually posted much here since 2013!
Guess I just got really busy learning about media buying and then finding success and just kept hammering out campaign after campaign.
I'm at the point now where I want to give back and provide value to BHW, was a total noob when I first joined, and learned heaps from this forum.
I got into Adult Media buying, I figured sex sells right, and there's a crap load of adult traffic out there with all these dudes watching porn every day...
I haven't seen many guides here on media buying, especially Adult Media Buying, so I figured I'd post a good detailed guide/follow along with a new campaign.
The Adult Media Buying space has changed over the years, getting a little tougher with some verticals like Dating and the pandemic.... but make no mistake, if you pay attention to the banner ads on tube sites, Dating, Cams, Adult Gaming and Male Enhancement are all still dominating.
Is there anyone actually running Adult Media Buys right now? Or tried it in the past?
There are waves of popularity, then it kind of dies down with different trends and such...but the guys that just kept doing their thing and focusing on ONE THING, win.
This is an important lesson I want to share.... if you’re a newbie, try not to fall for shiny object syndrome... don’t jump on whatever is “hot” right now...
Just focus on ONE MONEY MAKING method at a time and give it a good go for at least 3 months straight.... a lot of newbies give up too soon.

Anyway... onto the guide/follow along....
So, I'll be running a PPL Cam offer.
If you’re a newbie, you want to stick with PPL offers instead of PPS.
This will allow you to get data back faster and see what's working.... it also means you won't need a huge advertising budget to start with, because it will be easier to get someone to join your offer for free VS them having to spend money to join.
You can spend $50 and get a handful of leads (data).
But spending that same $50 on a PPS offer, you might not even get 1 sale and have no sales data to work with.
You'll need to spend more money on PPS offers before getting sales.
A good rule of thumb is, and a question a lot of newbies wonder.... How much do I spend on an offer to get enough data?
3X the payout..... so, the Cam offer I'm running pays out $3.50...
$3.50 X 3 = $10.5
Ill want to spend at least $10.5 on the banner, landing page and offer combination before pausing (if it didn’t get any leads)
So, the details for my campaign are as follows:
Offer: Jerkmate DOI $3.50
Ad Placement: Pornhub, USA, Mobile Header
Spend Cap: $50 /Day
So, as you can see, I'll be running JerkMate, targeting PH Mobile Header in the USA and capping the spend at $50 per day.
No need to spend anything crazy, just starting out the campaign and testing things.
Another mistake newbies make is...
Testing too much..... trying to test 10 different banner ads, with 10 different landing pages and 10 different offer pages.
I can understand the logic behind this, I made the same mistake at first too..... “If I test heaps, I'll find winners quicker right?” Wrong...
This post will get too long and potentially confusing if I break down the math on all of this, point is, you want to test tightly so your $50 budget can get enough significant data across all the possible combinations of banner, landing page and offer.
So, I'm running just 5 banners and direct linking to 2 separate offer pages for a total of 10 possible combinations.
I'm using Voluum tracking software..... it's vital that you use a tracking solution, otherwise I will have no idea which banner/offer combination is doing better than others.
There will be about 3 banners that suck out of these 5, and 2 that will come out on top.
Because I'm running a cam offer, and JerkMate has a lot of great pre made offer pages that I can test, I can just direct link to the offer page from the banner ad...... if I was running Dating, I would be testing my own pre sell landing pages before sending to the join/offer page.
In that case, it would be 5 banners, 2 landing pages and 2 offer pages to test.
Sorry that the formatting is a little over the place, I'll update with screenshots tomorrow and each day... so it will be easier to follow along with the results and all the tweaks I'll be making.
Feel free to ask me any questions on this follow along, as I said.... trying to give back to BHW and help.
You can buy Pornhub traffic from TrafficJunky.com and another little tip is: You want to focus on high volume sites like Pornhub, RedTube, YouPorn, Xvideos as they tend to have better quality traffic than random smaller spammy sites with tons and tons of ads on the site. PLUS, focusing on high volume sites allows you to massively scale when you find winners. If you find a winner on a smaller volume site, it will be harder or impossible fr you to scale.






