[FOLLOW ALONG] Reaching $1,000 Profit Days And Beyond With Paid Traffic

oni3350

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Hey,

So, it's been a while since I've done a good thread/follow along.

Haven't actually posted much here since 2013!

Guess I just got really busy learning about media buying and then finding success and just kept hammering out campaign after campaign.

I'm at the point now where I want to give back and provide value to BHW, was a total noob when I first joined, and learned heaps from this forum.

I got into Adult Media buying, I figured sex sells right, and there's a crap load of adult traffic out there with all these dudes watching porn every day...

I haven't seen many guides here on media buying, especially Adult Media Buying, so I figured I'd post a good detailed guide/follow along with a new campaign.

The Adult Media Buying space has changed over the years, getting a little tougher with some verticals like Dating and the pandemic.... but make no mistake, if you pay attention to the banner ads on tube sites, Dating, Cams, Adult Gaming and Male Enhancement are all still dominating.

Is there anyone actually running Adult Media Buys right now? Or tried it in the past?

There are waves of popularity, then it kind of dies down with different trends and such...but the guys that just kept doing their thing and focusing on ONE THING, win.

This is an important lesson I want to share.... if you’re a newbie, try not to fall for shiny object syndrome... don’t jump on whatever is “hot” right now...

Just focus on ONE MONEY MAKING method at a time and give it a good go for at least 3 months straight.... a lot of newbies give up too soon.

dreams.png


Anyway... onto the guide/follow along....

So, I'll be running a PPL Cam offer.

If you’re a newbie, you want to stick with PPL offers instead of PPS.

This will allow you to get data back faster and see what's working.... it also means you won't need a huge advertising budget to start with, because it will be easier to get someone to join your offer for free VS them having to spend money to join.

You can spend $50 and get a handful of leads (data).

But spending that same $50 on a PPS offer, you might not even get 1 sale and have no sales data to work with.

You'll need to spend more money on PPS offers before getting sales.

A good rule of thumb is, and a question a lot of newbies wonder.... How much do I spend on an offer to get enough data?

3X the payout..... so, the Cam offer I'm running pays out $3.50...

$3.50 X 3 = $10.5

Ill want to spend at least $10.5 on the banner, landing page and offer combination before pausing (if it didn’t get any leads)

So, the details for my campaign are as follows:

Offer: Jerkmate DOI $3.50
Ad Placement: Pornhub, USA, Mobile Header
Spend Cap: $50 /Day

So, as you can see, I'll be running JerkMate, targeting PH Mobile Header in the USA and capping the spend at $50 per day.

No need to spend anything crazy, just starting out the campaign and testing things.

Another mistake newbies make is...

Testing too much..... trying to test 10 different banner ads, with 10 different landing pages and 10 different offer pages.

I can understand the logic behind this, I made the same mistake at first too..... “If I test heaps, I'll find winners quicker right?” Wrong...

This post will get too long and potentially confusing if I break down the math on all of this, point is, you want to test tightly so your $50 budget can get enough significant data across all the possible combinations of banner, landing page and offer.

So, I'm running just 5 banners and direct linking to 2 separate offer pages for a total of 10 possible combinations.

I'm using Voluum tracking software..... it's vital that you use a tracking solution, otherwise I will have no idea which banner/offer combination is doing better than others.

There will be about 3 banners that suck out of these 5, and 2 that will come out on top.

Because I'm running a cam offer, and JerkMate has a lot of great pre made offer pages that I can test, I can just direct link to the offer page from the banner ad...... if I was running Dating, I would be testing my own pre sell landing pages before sending to the join/offer page.

In that case, it would be 5 banners, 2 landing pages and 2 offer pages to test.

Sorry that the formatting is a little over the place, I'll update with screenshots tomorrow and each day... so it will be easier to follow along with the results and all the tweaks I'll be making.

Feel free to ask me any questions on this follow along, as I said.... trying to give back to BHW and help.

You can buy Pornhub traffic from TrafficJunky.com and another little tip is: You want to focus on high volume sites like Pornhub, RedTube, YouPorn, Xvideos as they tend to have better quality traffic than random smaller spammy sites with tons and tons of ads on the site. PLUS, focusing on high volume sites allows you to massively scale when you find winners. If you find a winner on a smaller volume site, it will be harder or impossible fr you to scale.
 
My question is if ure direct linkin how is still profitable because many ppl will bid for that header placement because they can easily convert by simply direct linking to the offer?

great thread btw

Great question.

Its all a numbers game, whatever you can do to get a slightly higher ROI or EPC than your competitors.

Different banner, offer page combinations are going to convert differently...

Some banners will have higher CTR than others..

Not to mention the targeting options.... right now im targeting USA Mobile, but as I drill down into the data over the coming days, there will be things like iOS converting higher than Android for example, then I could separate them into new campaigns. One for Android, one for iOS, each will have different bid prices too.

So end of the day, its all a numbers game.. comes down to targeting and banner CTR
 
Another thing I forgot to mention is the payout.

If your able to get a higher payout than your competitors, this gives you another little edge over them.

So it’s about sending quality leads for a while and then asking for a pay bump. And building relationships with your affiliate manager is key as well.

if your a cool person and treat them with respect, they are more likely to help you out with stuff. Same goes for your traffic network reps as well. They might give you insider information like bid prices ect. That your competitors won’t have.
 
Day 1 Updates

Lost a little bit of money, but that's to be expected on first day of launch, least its not too much.

Plan is to keep running this as is for another 2 days straight, for a total of 3 days and then start tweaking things.

Important to keep a new campaign running for at least 3 days straight to gather enough data before making decisions. There are random crappy days in media buying, some days can just do shit for no reason, so more data you get over time, the better.

Will still keep campaign capped at around $50 per day, then start to ramp things up.

Spend: $56.72
Revenue:
$49.00
Profit: -$7.72


Day 1.png
 
Day 1 Updates

Lost a little bit of money, but that's to be expected on first day of launch, least its not too much.

Plan is to keep running this as is for another 2 days straight, for a total of 3 days and then start tweaking things.

Important to keep a new campaign running for at least 3 days straight to gather enough data before making decisions. There are random crappy days in media buying, some days can just do shit for no reason, so more data you get over time, the better.

Will still keep campaign capped at around $50 per day, then start to ramp things up.

Spend: $56.72
Revenue: $49.00
Profit: -$7.72


View attachment 191245
This result definitely isn't bad considering it was just first day of testing, great going mate. Really curious to know how you would tweak things to turn that negative profit into positive .
 
$7.72 to test the waters on day 1 seems quite promising.
Will follow along to see further results.
 
Hey great write up bro. Thank you for sharing.

Had a few Qs if you can answer:

1) What kind of landing pages do you find work best on adult traffic sites? Is it usually something short + sweet which looks to capture your email address - or a longer page which goes straight for the buy?

2) Also what's the CPC or CPM on the sites? I know historically porn traffic used to be cheap but would not be surprised if it's more pricey.

3) Also have you tested non adult offers on adult sites? If so, do they tend to do well?
 
I'm following along on this one. I just applied to some adult networks and I'm ready to get the gears turning!
 
Will definitely follow this journey! Have some experience with adult CPA from the past, not the most successful one though lol Best of luck OP!
 
Hey great write up bro. Thank you for sharing.

Had a few Qs if you can answer:

1) What kind of landing pages do you find work best on adult traffic sites? Is it usually something short + sweet which looks to capture your email address - or a longer page which goes straight for the buy?

2) Also what's the CPC or CPM on the sites? I know historically porn traffic used to be cheap but would not be surprised if it's more pricey.

3) Also have you tested non adult offers on adult sites? If so, do they tend to do well?

Hey Dabax thanks for your questions.

1)
It depends on what offer your promoting. For Dating a landing page with a few pre qualifying questions works best. For PPS offer like Male Enhancement, Ive tried long form copy and it just doesn't work, my thoughts are the guys have too little attention span to bother reading. So the classic fake style blog posts/articles seem to work best.

If you just spend some time manually spying around, you'll start to see what kind of landing pages are always showing up over time. This will indicate that its profitable for the person running.

2)
Prices have gone up a little, but not too much. Average banner CPCs for Tire 1 countries are around 0.10 a click. But its a broad spectrum. Desktop, Mobile, Tablet, Banner, Popunders, the Country are all going to have different CPCs and CPMs. Kind of a broad question to answer.

3)
I haven't. And they don't do well. If you spend some time manually spying around, all you will see 99% of the time are offers related to Adult. You see the occasional sex toy and even weed ads in approved states. But that's about it. Sometimes Casino offers. But not really.
 
Day 2 Updates

Still loosing a tiny amount, but not really bothered.

You see that banner 598_04 seems to be consistently coming out on top. When its time to tweak, all I have to do is pause the rest and only run this banner.

But giving it more data, because it could easily start to under perform, just like 598_02 is starting to loose ROI today.

So need to give it more data over a longer period of time, to make sure that 598_04 really is the winner here.

Spend: $58.84
Revenue: $56.00
Profit: -$2.84

Day 2.png
 
Day 2 Updates

Still loosing a tiny amount, but not really bothered.

You see that banner 598_04 seems to be consistently coming out on top. When its time to tweak, all I have to do is pause the rest and only run this banner.

But giving it more data, because it could easily start to under perform, just like 598_02 is starting to loose ROI today.

So need to give it more data over a longer period of time, to make sure that 598_04 really is the winner here.

Spend: $58.84
Revenue: $56.00
Profit: -$2.84

View attachment 191398

Thank you for your reply brother. I loved reading it.

Will follow your thread here bro and wish you the best. You sound like a sharp cookie and if that's the case then success is inevitable.
 
Day 3 Updates

Lost a bit more today, but still all good.. because we can start to see the top 2 performing banners and the other 3 are basically killing the campaign.

The first screenshot is Day 3 update and then the second screenshot is showing the data combined over 3 days.

Like I said, its important to run a new campaign for at least 3 days straight, to get enough significant data and see which banner/offer combinations start to come out on top.

We can see banners 598_04 and 598_02 are doing nicely with around 25% ROI, but when we drill down more into the data we can see that Tour page 1 is actually doing quite well with these 2 banners. Getting up to around 45-60% ROI. But expect these numbers to drop once we scale on them.

So next steps will be....

1) Pause the loosing banners
2) Keep running the top 2 performing banners sending traffic only to the JerkMate Tour 1 offer page
3) Scale up to around 100 leads a day, giving the advertiser a nice steady stream of leads to assess the quality, before really opening the flood gates

There's also some more campaign drilling we can take a look at later on, to dig out even more profits, like OS targeting for example.


Spend: $59.86
Revenue: $49.00
Profit: -$10.86

Total Spend So Far Before Tweaking: $175.42
Total Revenue Before Tweaking: $154.00
Total Profit Before Tweaking: -$21.42

Day 3.png

Day-3_Offer.png
 
Day 4 Updates

We are in profit!

Looks to be doing well, now that ive cut the worst performing banners and offer tour page.

Will see how this goes over the coming days, as it starts to burn out I will drill down further into the targeting and show you how to squeeze more profits out of the campaign.

Spend: $274.43
Revenue: $367.50
Profit: $93.07

Total Spend So Far: $449.85
Total Revenue So Far: $521.50
Total Profit So Far: $71.65

Day-4.png
 
Day 5 Updates

Still doing nicely.

ROI is dropping a little, expecting it to keep dropping and reach a stable point. Weekend coming as well, usually good results over weekends.

Spend: $276.27
Revenue: $364.00
Profit: $87.73


Total Spend So Far: $726.12
Total Revenue So Far: $885.50
Total Profit So Far: $159.38

Day-5.png
 
Day 6 Updates

Similar results as yesterday...

Quality seems to be decent... will start to ramp things up I think.

Spend: $269.35
Revenue: $353.50
Profit: $84.15


Total Spend So Far: $995.47
Total Revenue So Far: $1,239.00
Total Profit So Far: $243.53

Day-6.png
 
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