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Mr_2020

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My CPM is $4-5 but my CTR is below 1% around .66-.86%. What does that mean. Because I’m told cheap CTR per 1,000 is good but I’m seeing less link click and engagements
 
You would have to share more details about your campaign.

Low CPM could be a result of your campaign goal... if you picked reach, video views, or engagement you would get super low CPM but it doesn't necessarily mean you would get traffic and clicks (hence the low CTR)
 
give more details and we can help you more
 
You would have to share more details about your campaign.

Low CPM could be a result of your campaign goal... if you picked reach, video views, or engagement you would get super low CPM but it doesn't necessarily mean you would get traffic and clicks (hence the low CTR)
 

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You would have to share more details about your campaign.

Low CPM could be a result of your campaign goal... if you picked reach, video views, or engagement you would get super low CPM but it doesn't necessarily mean you would get traffic and clicks (hence the low CTR)


I just posted the results images
 

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I just posted the results images

That info is not helpful - What is your campaign goal on FB? what are you trying to achieve? Conversions? Traffic? What is your target audience? $5 in South America can be done pretty easily but in North America is a lot harder.
 
That info is not helpful - What is your campaign goal on FB? what are you trying to achieve? Conversions? Traffic? What is your target audience? $5 in South America can be done pretty easily but in North America is a lot harder.
You would have to share more details about your campaign.

Low CPM could be a result of your campaign goal... if you picked reach, video views, or engagement you would get super low CPM but it doesn't necessarily mean you would get traffic and clicks (hence the low CTR)

Purchase, I’m on the testing phase. It’s a proven product that was hot during Black Friday a puzzle game
 

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That info is not helpful - What is your campaign goal on FB? what are you trying to achieve? Conversions? Traffic? What is your target audience? $5 in South America can be done pretty easily but in North America is a lot harder.

Everything USA
 
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