Ronnie Machio
Junior Member
- Dec 27, 2019
- 160
- 25
So I have a WordPress multisite setup using subdomains. Now I read somewhere in the past that google considers subdomains (home.abc.com) as different domains and doesn't pass link juice but considers subfolders (abc.com/home) as the same domain and passes link juice.
Here Is the interesting thing that I came across on GSC recently. My subdomains were targeted towards different countries so it was more like (uk.abc.com) but I also bought the top-level ttld (abc.co.uk) which I attached to the subdomain. I hope that makes sense so far. For about a year I was trying to build up both these domains and while my main domain (abc.com ) was getting traction, the UK domain which btw was basically a mirror site (the same content as main site) was getting nowhere.
As an experiment, last month I removed the top-level ttld (abc.co.uk) and just left the domain as a sub (uk.abc.com) lo and behold it is climbing up in SERPs significantly and the traffic in GSC is actually UK traffic as opposed to just global traffic. Now I am wondering for scaling purposes because I have 3 more country-specific ttlds if I should just ditch them and keep them as just subdomains? Any expert opinion on this?
Here Is the interesting thing that I came across on GSC recently. My subdomains were targeted towards different countries so it was more like (uk.abc.com) but I also bought the top-level ttld (abc.co.uk) which I attached to the subdomain. I hope that makes sense so far. For about a year I was trying to build up both these domains and while my main domain (abc.com ) was getting traction, the UK domain which btw was basically a mirror site (the same content as main site) was getting nowhere.
As an experiment, last month I removed the top-level ttld (abc.co.uk) and just left the domain as a sub (uk.abc.com) lo and behold it is climbing up in SERPs significantly and the traffic in GSC is actually UK traffic as opposed to just global traffic. Now I am wondering for scaling purposes because I have 3 more country-specific ttlds if I should just ditch them and keep them as just subdomains? Any expert opinion on this?