KGR With a Twist (Case Study Round Two)

[SEOMadHatter]

The #1 spot gets a lot more than 20% CTR. If I remember rightly it's closer to 50% but judging your keyword is more than just how much traffic it gets.

I tend to look at the intent of the search. If someone is looking to buy something specific and you can target that specific search it's not going to take much to convert them. If it's a high ticket item or a niche with a long term value then even better.

There’s an argument to say you should write 2k words for these. You pick up more long-tail traffic and build authority for the domain which brings in more traffic when other pages rank. Plus if you pay what $30 for the content which ranks long term it’s going to pay off. I have daft KGR rankings from the first time I did this which have zero buyer intent and convert all the time.

So, I'm not saying anyone is wrong to take their time and create actual long-form content. It's how the original KGR method was meant to be used. The only reason I'm using mostly copied content is partly I wanted to see how it would perform on a parasite and partly I'm stretched thin with a lot of projects.

I'm planning to do a batch of these as long-form content as well to see how they stack up I'm going to need a decent writer who I trust well enough to not have to edit much.

I like your insight. Please see if you can put your insights into an organized way. It would help many of us.

Thanks,

I've been told there's an art form to following my train of thought at times. I can try and be more organised but honestly, this is pretty structured by my standards. When it comes to the black hat things I've spotted lately I don't have much to say on the matter as I'd need to really test it myself on scale to comment on how viable it is.

What exactly is the moat? If someone is ranking for no content, someone else can do 2000 words, whats the long term viability of KGR?

The fact that blackhat SEO exists doesn't really change the viability of KGR. It's a great sign since it means Google has so little competition it's literally ranking a blank page just because the title happens to match the query.

If you write good quality content you're going to outrank a page saying 'This page is under construction'. I'd be jumping for joy if that was my competition.

 

[Deleted member 1313244]

What are your thoughts on branded KGR? I see a lot of say "coffee machine best buy" type stuff that has like 10 AIT max, is it worth doing?

 

[SEOMadHatter]

There are so many Amazon affiliate sites going for these KGR terms. Good buyer intent keywords adding up to thousands of searches and some of these products are a few hundred bucks. Looking at one in the fishing niche - this post went up 5 days ago and they have it in #1. Haven't dug into their backlinks but some niches have a ton of KGR available. I like diversity so I don't want too much under Amazon but I really am tempted to start to spin-off to this and do a new Amazon site.

Talking to a writer I know well enough to see if they have the time to take on the project but not looking likely. Depending on how things go with another venture launching this week I might have the time to properly hunt for someone.

What are your thoughts on branded KGR? I see a lot of say "coffee machine best buy" type stuff that has like 10 AIT max, is it worth doing?

I ignore most navigational searches. Best buy is going to rank #1 and get 99% of the clicks. Google understands they want Best Buy regardless of what's in the title.

Some branded searches I would go for though it's a judgment call looking at the SERPS. If it's an Amazon link in #1, for example, I'd probably go for it and make the title a strong call to action.

 

[Deleted member 1313244]

How quickly do you rank with parasites? I've been reading a lot about this and for a brand new site you should not expect to get on first page in the first 3 months even doing web 2.0 and PBN.
https://www.abigzero.com/ranking-kgr-keywords-case-study/

 

[Shopllc]

How quickly do you rank with parasites? I've been reading a lot about this and for a brand new site you should not expect to get on first page in the first 3 months even doing web 2.0 and PBN.
https://www.abigzero.com/ranking-kgr-keywords-case-study/

I guess it's true. I got on the first page for a couple of keywords only today. It's been 3 months since I made my new site. The same was true for my older site many years ago. But the article that got on the first page today was posted just a few days ago, and was indexed and ranked very quickly.

 

[Deleted member 1313244]

I guess it's true. I got on the first page for a couple of keywords only today. It's been 3 months since I made my new site. The same was true for my older site many years ago. But the article that got on the first page today was posted just a few days ago, and was indexed and ranked very quickly.

So there seems to be a 3 month holding period for new sites. Has anyone tried with an expired domain or something they picked up with BL?

 

[Shopllc]

So there seems to be a 3 month holding period for new sites. Has anyone tried with an expired domain or something they picked up with BL?

I'd say even more. The domain was registered 5 months ago, and populated with content 3 months ago.
With my older sites it was pretty much the same. I'd say it's 3-6 months.

 

[SEOMadHatter]

Parasites are generally going to rank faster than a new domain does. Last time I did this with relatively new domains but I think they were a few months old by that point.

I've been caught up with other projects and some last-minute travel plans this week I haven't had a whole lot of time to work on this. Rankings continue to improve. I have a couple of things I really want to try out in the next two weeks:

• Trying some higher quality long-form content. Combine a couple of similar KGR keywords and get some actual unique content.
• I want to try some marketplace listings for KGR keywords. Think Fiverr/Amazon. Google doesn't expect thousands of words on these sites so I'm going to stick a few up and see how they do.

 

[Deleted member 1313244]

How are you monitoring your parasite performance?

 

[Deleted member 1313244]

KGR is not economically efficient.

Monthly search 100 - 250: say you get an $8 on an item with a CPA. 1% conversion rate, 20% CTR your CPA link, 20% CTR from Search. It takes 1 hour to write 1,000 of hand written content. So even if you find someone under $9 an hour and you multiply your earnings by 24 you make a maximum profit of 100%. Is that the best use of resources?

 

[MisterF]

KGR is not economically efficient.

Monthly search 100 - 250: say you get an $8 on an item with a CPA. 1% conversion rate, 20% CTR your CPA link, 20% CTR from Search. It takes 1 hour to write 1,000 of hand written content. So even if you find someone under $9 an hour and you multiply your earnings by 24 you make a maximum profit of 100%. Is that the best use of resources?

As Tesco say : every little helps.

 

[Deleted member 1313244]

As Tesco say : every little helps.

It just feels a bit like Pacman though, I want something tasty and big.

 

[Deleted member 1313244]

definite subset of automated content running Adsense. Personally I don't like the idea of running banner ads for someone else when you know what your viewer is interested in. Not to mention the high chances they're going to get themselves banned.

But hey. Maybe they're making bank.

By my calculations CPA gets 2.5x ROI compared to banner ads but you don't have to deal with your CPA going offline, finding another one, not paying etc. Is it worth 2.5x to deal with it?

 

[SEOMadHatter]

Sorry for the lack of updates. I've been traveling with family last minute for Christmas. Getting settled back in the one place for a few weeks at least so we'll get some things moving with this.

We're actually at $60 in earnings so far in December for this parasite project. No, I'm not retiring on it but the traffic is still growing, it's evergreen and certainly didn't take $60 worth of effort - this is about a half dozen pages of mostly duplicate content.

I'm settling down in the same place for a week or two at least so that means I can start getting caught up on projects. In this case I've decided it's going to be a good ROI to just outsource the content and if I'm going to do anything - I'll throw some links at it to speed things up. I'll be putting a job listing up for a writer tomorrow since I'd rather take the time to get one rather than different freelancers all the time.

I really hate the hiring bit but it's going to need to happen.

@ChesterF If you're getting those numbers then two things.

1) Something is wrong. Switch up whatever the CPA offer is and work on the copy. Maybe test it with a lead gen to warm them up and/or better offer. Both the previous test I did on sites and this parasite test both get better numbers than that and neither has great copy or took an hour per article.

2) Even if the numbers where that bad I'd still take it. It's free traffic and a passive income. One or two conversions and the content pays itself off. Everything after that is profit and it's scalable with outsourcing.

 

[Deleted member 1313244]

@ChesterF If you're getting those numbers then two things.

1) Something is wrong. Switch up whatever the CPA offer is and work on the copy. Maybe test it with a lead gen to warm them up and/or better offer. Both the previous test I did on sites and this parasite test both get better numbers than that and neither has great copy or took an hour per article.

2) Even if the numbers where that bad I'd still take it. It's free traffic and a passive income. One or two conversions and the content pays itself off. Everything after that is profit and it's scalable with outsourcing.

I think I am targeting the wrong niche, I've noticed a lot of the packages on your site target electronics/sport.

 

[Deleted member 1313244]

Anyone have any data to see if allintitle = 0 has a bigger impact on Google than if there is at least 1 competitor? It makes sense to me that Google would give a bigger boost to content where there is literally *no* exact match content anywhere else on the internet

 

[Meerakat]

How do you automatically research keywords? Any software?

 

[Deleted member 1313244]

Also i'm coming round to automating content because there are just way too many KGR out there, have you found a method that is the least worst option in terms of getting sandboxed by Google

 

[SEOMadHatter]

I have been very bad at updating this lately. I've had two weeks off over Christmas - not so much by design I've just had a long period of grind to start up some new projects and once I stopped to meet up with family it's been hard to get going again. Starting to get my grove back now - mostly because I finally have some coffee in the kitchen.

This first set has made a couple of conversions over the last couple of days. At about $10 a pop it's more than covering itself and I'd just be silly not to start scaling this now. Even if I was outsourcing all the content and buying some links for it we'd be in the black for evergreen keywords.

Had a writer lined up the other day but they've already fallen through. At $12/1,000 words though it's hard to be surprised.

The current goal is to scale the parasites and start some niche sites on new domains to see how they compare. Going to start throwing some auto-generated backlinks at the parasite pages and some semi-decent links at the domains. I have a couple of processes for this myself but I'm going to take whatever comes from the KGR BST and put it straight into content and links for this project now.

I found an interesting site worthy of a case study in itself. The keyword is actually in one of the BST packs so if someone is paying attention to their competition they'll see it. It looks like someone ranked an ecom site for a KGR term and they're dropshipping at a big margin. The search volume isn't huge but it's super targeted, a nice margin and they've done it with no content and a stack of blog comments. Google doesn't expect ecom to have content so you could scale a setup like this relatively easily.

I've been building up a stack of KGR terms for niches I want to go into. I've started outsourcing the content and planning to start the links tomorrow.

Also looking at improving the keyword selection using some automation. Posting up automated content quickly and seeing what ranks in the first 2 or 3 pages. If Google will rank something crap then (in theory) putting together some actual content is worth the investment and it's easy enough to scale.

Anyone have any data to see if allintitle = 0 has a bigger impact on Google than if there is at least 1 competitor? It makes sense to me that Google would give a bigger boost to content where there is literally *no* exact match content anywhere else on the internet

Good question. I've been looking at that myself but I haven't enough data on it to say either way yet. In theory, it's even better because you have less competition as long as RankBrain isn't calling all the shots.

Also i'm coming round to automating content because there are just way too many KGR out there, have you found a method that is the least worst option in terms of getting sandboxed by Google

Welcome to my world! I've not actually done traditional SEO content in a while though I'm getting more into it for 2020. Once you start looking for it you'll actually see a lot of duplicate/automated content in the SERPS. When I started splogging I started spotting it everywhere even when I was just searching for personal stuff outside of IM.

I can't share my exact content build for obvious reasons but it's all just trial and error. Especially for KGR terms since you can get some relative fast feedback from Google throw a bunch of stuff at the wall and see what sticks. I've seen a couple of sites do interesting takes on automated content and very obviously targetting KGR terms. I think I mentioned already the one site ranking 'under construction' pages with the KGR term in the H1 and title - a good way to see if it's worth writing content for.

 

[NickDude]

Any updates? Interesting journey.

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