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BHW enterprise level account - thoughts and feedback

Diamond Damien

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We've launched a new BHW level of membership on BHW in conjuncion with some top level members. It would be great to hear your feedback.

Official page is here. This is for discussion around the official thread.
But basically it's as follows:

Q. What is an Enterprise level account?
A. It?s a membership level on BHW that allows carefully verified accounts the ability to promote their brand to the BHW membership.

Q. Who is it for?
A. An Enterprise level account is specifically for established businesses, individuals and brands that want to interact with the BHW membership as part of their marketing strategy.

Q. Why did you call it Enterprise level account if it?s for everyone?
A. Because Twitter freak out if we call them Verified accounts. Besides we do so much more than just verify. We actually jump the account holder through a heap of tasks to confirm identity and brand ownership. Realistically it?s for people that want to strongly market their brand to the Twenty Three Million Nine Hundred Thousand plus (23,900,000) visitors to our forum per year (2013 stats - GA).

Q. Why should I trust a BHW Enterprise account holder?
A. A regular level BHW account would have a multitude of posts by the account holder so you could see their history and work out if you wanted to do business with them. With this level of account we do the verification, checking if the user is:
1. A valid business in good standing.
2. Offers a beneficial and viable product for the BHW membership (we do a deep dive into their product before allowing it onto the forum).
3. Is actually the owner / Trademark holder of the brand / product they represent.
4. They are THE verified account on BHW for that brand.
5. They have a person / group on staff that will deal with questions from BHW members in a timely manner.
6. Remain relevant each year (we verify them every 12 months).
Basically we see if they check out. But as with everything in life do your own due diligence before making any purchases.​

Q. Does this make the user account above all the rules / one of the untouchables?
A. Absolutely not These accounts are held to the highest standard and will be infracted and banned just like any other for breaking the rules.


Q. What do I get out of becoming an Enterprise level account?
A. Please note the Enterprise level pass doesn't mean you can break any of our terms http://www.blackhatworld.com/blackhat-seo/terms.php it does however provide you with these principle benefits:
1. Recognition identifying you as the authenticated account holder of the brand / site / that you are promoting.
2. Name change on your existing account to reflect the brand / product you want to promote (one time only).
3. A named account manager at BHW who will learn your requirements and provide you with options on how BHW can promote your brand / product.
4. A badge on your profile to identify you as Enterprise level and that you have been verified by BHW.
5. The ability to post your product in the Marketplace. Subject to the usual rules.
6. A 5,000 pm box.
7. An increase in business through recognition of supporting BHW.
8. The option to use images and approved links in your signature to promote your product / Brand to BHW.
9. Access to the Enterprise level and General forums.
10. The option to use branded avatars in your profile.
11. Expose your product to specific verticals / influencers on BHW.



Q. What type of company do I have to be to be accepted?
A. Currently we are only accepting applications from registered UK & US businesses. We intend to expand this offering in due course.

Q. Is there a cost associated with this?
A. Yes, due to the costs of running this level of account and the verification process, we require an initial payment of $2500, then $600 a month, ex VAT.
Pay a year in advance and receive the following benefits:
1. 25% off the first year's membership. Total cost $5200.00
2. A 25% discount on all CPM purchases made directly through your account manager (CPM run through DFP, weekly reports provided).
3. An email to our 100,000 plus mailing list announcing your thread / product release (usual Email blast rules apply).

Benefits may be added / deleted as availability dictates.


Q. This perfect for me, what?s next.
Right now we are running a soft launch with a list of pre-verified account holders. Please complete our advertise form and we will get back to you when we do a full launch.
 
Nice one I think it'll be great for folks that do a lot of selling and advertising here, bigger PM box is a major plus for sellers, cheaper CPM prices for advertising with the upfront option and recognition for potential clients to see, very good benifits if you do a lot of business here, been hoping you guys would roll something like this out.

Sent an email yesterday about it hopefully will be eligable for the upfront option as the 25% off, email blast and cheap CPM prices are a nice bonus.
 
Good Idea,I have supported BHW to take a intelligent decision,But if you accepting applications from whole world registered businesses company and not only for UK & US,Then i think it will be more Powerful,Hope we will see soon that BHW accepting whole world registered businesses company in new BHW Enterprise level account.
 
Definitely a good idea. Having some validation of providers will be an asset to the marketplace.
 
Looks like the people getting those accounts have already posted here :) Looks Like I need to incorporate a Nevada corp next week...
 
That's definitely a great move, I'm hoping it'll be extended on world level applications soon.
 
Thanks NeoNishat & JasonS

We will be rolling this out internationally soon, right now we only have strong Due Diligence data for UK and US. As we grow it international markets will be added.

Good Idea,I have supported BHW to take a intelligent decision,But if you accepting applications from whole world registered businesses company and not only for UK & US,Then i think it will be more Powerful,Hope we will see soon that BHW accepting whole world registered businesses company in new BHW Enterprise level account.
 
Awesome idea, huge benefits to the sellers but as a buyer it will make purchasing a service much more appealing due to the increased confidence levels and reassurance of a trusted seller.
 
Sounds strong, should make for an even bigger & better forum.
 
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