How to sell a business tool SaaS solution?

[AlexTheGeek]

Hey there,

I'm currently running a business that offers a SaaS (Software as a service) tool to the SMB market (think CRM, Website builder, eCommerce) but I'm having a hard time getting clients.

I've used Instagram to some luck (got 1.4k followers there in a month + 1 sale). But Facebook and LinkedIn is hard to market on.

What are some suggestions for getting this up and running and earning some money from it?

 

[GringoMonkey]

What is unique about your system?

Do you offer a free trial to prospective clients?

 

[Elon Snup]

Yes. What’s differen from the competition? What marketing road have u taken so far?

 

[GringoMonkey]

I had a look at your site, from what you say on it you dont really jump out from your competitors and you have some pretty big ones.

In my opinion you need to add a must have feature that differentiates you and focus you marketing efforts on that.

 

[AlexTheGeek]

I had a look at your site, from what you say on it you dont really jump out from your competitors and you have some pretty big ones.

In my opinion you need to add a must have feature that differentiates you and focus you marketing efforts on that.

Yes, we're trying to do that at the moment. Here in the Norwegian/nordics we stand out as there is no solution that is this customizable and cheap at the same time. What would you suggest being a feature that would stand out in your eyes?

 

[GringoMonkey]

Typically when new companies go up against established companies they draw up a table with a list of comparison features. Highlighting the benefits/differentials of you over your competitors.

If i was in the market for an easy to set ecom store that i managed myself why would i use you over say shopify or big commerce etc?