b1step-ahead
Elite Member
- Nov 15, 2010
- 1,731
- 1,035
Interesting situation here
Summary - Yelp bought an exact match domain and is running Google ads to attempt
Online Reputation Management for an upcoming Yelp Documentary.
This Anti Yelp Documentary is coming out soon - Looks interesting
Billion Dollar Bully -
Recent Article - https://www.fastcompany.com/90354332/yelp-fights-billion-dollar-bully-with-google-ads-and-domain
Google search "Billion Dollar Bully" and you will see the google ad.
It's interesting because by definition they're doing active orm, but yet they frown on business owners
doing it.
Summary - Yelp bought an exact match domain and is running Google ads to attempt
Online Reputation Management for an upcoming Yelp Documentary.
This Anti Yelp Documentary is coming out soon - Looks interesting
Billion Dollar Bully -
Recent Article - https://www.fastcompany.com/90354332/yelp-fights-billion-dollar-bully-with-google-ads-and-domain
Google search "Billion Dollar Bully" and you will see the google ad.
It's interesting because by definition they're doing active orm, but yet they frown on business owners
doing it.