Pop Ups - Too Desperate?

[ecid]

By no means am I an expert affiliate marketer but I have tried and would just like to get your opinions.

There is one thing that I have read/heard is that a "pop up" generates more leads/sales. Basically a pop up that is displayed when a visitor attempts to leave your page. Pretty much "Wait! Don't go! Ad here" type thing.

I personally have not done this method as I don't really believe in it. I find it spammy/desperate which makes me less interested in the product than I was previously before.

Am I the only one?

This question may have been asked before, so my apologies in advance.

 

[Taimour]

I am running 6 affiliate websites, So, I think, I, somewhat qualifies to give my opinion and not waste your time.

It is not wise to use pop-ups as it gives the site an appearance of spam. what you should do is, Just use one pop-up ad that is used for sole purpose of new letter or promotional material. in short use it for email marketing, with their consent.

 

[ecid]

I am running 6 affiliate websites, So, I think, I, somewhat qualifies to give my opinion and not waste your time.

It is not wise to use pop-ups as it gives the site an appearance of spam. what you should do is, Just use one pop-up ad that is used for sole purpose of new letter or promotional material. in short use it for email marketing, with their consent.

Thank you for your reply, Taimour. I was thinking the same way

 

[V_RocKs]

Best answer I can give:

You are a marketer. You got here because you saw through the veil. The people you market to are not marketers. Even if your marketing is marketing.

 

[bobod]

If you implement it properly i don't see any issues with it.
But you would need good analytics and tracking.

Example:
If someone is a repeat visitor/registered user/customer, or just spent a few minutes on your site you might not want to annoy them with an exit popup.
But if someone just came on your site for the first time and is quickly going to bounce i don't see the harm in showing it to them.

 

[AKQJ10]

I think it depends on niches. Why don't you give it a go and see how it would work? What you are thinking does not necessarily mean what others thinking.

 

[nirajjoshi]

I will tell you very simple thing.

You get a book and a pen, and visit websites in your niche (torrent, porn, gaming, warez, movies ect), disable your adblocker, and start giving attention to the ads that are served. In your case, take a look at pop-up ads on those websites. Now, do this for minimum of 2 weeks to a month. Daily. If you see same ads for a long time, it's safe to assume that they are earning profit for the campaign! Else why would anyone in their right mind advertise if it's not profitable?

Now, write down the type of ads, what is being promoted, what networks they use and what host they use. Duplicate that. If you wish to tweak and modify, it's your choice.

That's it. If it works for you, scale the fuck up before Google completly stops this shit.

 

[ecid]

You all make excellent points. Which is absolutely appreciated. And I think I've got some ideas that may or may not work, (we'll see). I'll share when I can!

Thanks guys/gals.

 

[Deleted member 15724]

I believe you're referring to an exit intent popup. This does work and if you have the right copy, it won't look spammy (ex: "Wait! Don't go!" sounds too spammy imo).

I used it on an ecommerce site before to offer an incentive to people leaving and did see a small increase in sales, but the plugin slowed down my site, so I took it off altogether. It most likely won't make or break your campaign, but it's always worth testing and seeing how it works for you.

 

[ecid]

I believe you're referring to an exit intent popup. This does work and if you have the right copy, it won't look spammy (ex: "Wait! Don't go!" sounds too spammy imo).

I used it on an ecommerce site before to offer an incentive to people leaving and did see a small increase in sales, but the plugin slowed down my site, so I took it off altogether. It most likely won't make or break your campaign, but it's always worth testing and seeing how it works for you.

It's exactly what I was referring to. I haven't tried.. ideas are rolling

 

[Deleted member 15724]

It's exactly what I was referring to. I haven't tried.. ideas are rolling

Keep in mind some exit intent popups won't work with mobile (where a majority of your traffic will be coming from), and some use different methods to detect when a mobile user attempts to exit.

I believe we used beeketing with ours, but it may increase your site load time.

 

[Sallony]

i have some adult sites and i display only one pop 1/24 of the direct advertiser
all good everyone happy
so it depends
but make sure it really fits your site and is google compliant

 

[Prosperato]

Well, it works but you have to be careful about the value proposition on the pop up.
If they see something and are leaving, don't give them the same thing on the pop up for i.e.
Think about user intent and what might interest them.

Most tools have targeting abilities, so you can have the popup appear on one single page or a set of pages to test and see how it works.
Also be careful if the main traffic source on these pages is from search engines. Google doesn't really like these exit intent pops.

If for i.e you have ecommerce assets, then have these in logged in parts of your website. It does wonders on the checkout page to reduce cart abandonment.
Look up the best way to do it.
Cheer and good luck.

 

[ecid]

Good to know. Thank's everyone for all the comments/suggestions

 

[Purush]

Pip up ads would kill the SEO rank. Am I wrong

 

[Monica Social wizards]

Pop-up on secured and known website appears to be safe , but if website is not secured then it appears to be only information collector and like a virus . I think everyone now knows how data is important , so in my opinion do not use pop-up if your website doesn't comes under trusted label .

 

[FlirtyFear]

IT's for sure will be suitable only for the website which is serves let's say some content locking purpose itself and it really not worth it to do it for some half legit website. IT really will simply turn of repeat visitors and will bring only bad impression there.