How much would you charge for Running ads?
- Thread starter siscooo
- Start date
Dereshi
Junior Member
- Dec 30, 2012
- 113
- 17
hi there !
Two different ways of thinking ;
-Pay per result :
You're getting paid for each conversion you make
-Pay per % of ads budget :
Agencies generally take 10% of the ads budget
Some agencies do both ! 5% of the budget + paid for each Conversion
It's up to you, and your client !
Good luck man
Two different ways of thinking ;
-Pay per result :
You're getting paid for each conversion you make
-Pay per % of ads budget :
Agencies generally take 10% of the ads budget
Some agencies do both ! 5% of the budget + paid for each Conversion
It's up to you, and your client !
Good luck man
SocialManager
Elite Member
- Nov 26, 2018
- 3,155
- 3,678
I would charge enough to be happy for the time that I spend working for them.
alice252293
Elite Member
- Nov 21, 2017
- 1,536
- 700
If their ads covert into sales, I will share with them the commissions. If not I wont pay theme anything.
SocialManager
Elite Member
- Nov 26, 2018
- 3,155
- 3,678
The problem with charging as much as you can is that the business can always find someone else who does it lower, and may not be happy with the return on their investment. I recommend charging the exact opposite. Charge as little as you can. If you are doing good work, you have a long term client and good recommendations to bring in other clients.
kveldulv
Regular Member
- Aug 19, 2009
- 223
- 91
I never do pay per conversion with a client, because I've no idea how well their site/product/service converts. I can do affiliate/revshare deals myself. Clients offer that because they have no idea how well their site converts, and want to make that your problem.
Improving site/product conversion rates is part of the expertise that clients are looking for, in my opinion. In practice it varies a lot.
Charge for your expertise, and time spent, that's how I look at it anyway.
I've found that competing purely on price turns into a race to the bottom, like a knife fight in a phone booth.
Low or high prices are both good strategies, it depends on the client, and a million other things.
Something I've learnt, is that for pretty much all clients, large or small, that a setup fee makes sense, so you should charge for it.
Last edited by a moderator:
Dereshi
Junior Member
- Dec 30, 2012
- 113
- 17
Yeah got your point. I didn't take time to clear my thoughts : pay per result / % budget is often possible. I agree that you should charge in a "classic" way when you can't do result/ Budget %
- Mar 21, 2013
- 24,782
- 31,563
Contact your competitors as if you were an advertiser and ask them how much they charge.
SocialManager
Elite Member
- Nov 26, 2018
- 3,155
- 3,678
You aren't competing on price. You are offering the lowest price that you would be happy with. A worker in Bangladesh is going to be happy with a lower price than a worker in the USA. You don't go lower than you would be happy with. If they ask you to go lower, you decline (or accept, but only for a short time to hold you over while you secure another client, and then tell them to raise the pay or drop them).
D
Deleted member 813988
Guest
Depending on the clients budget, actual task, and time.
t2van
Banned - Constantly insulting other members
- Feb 18, 2018
- 1,178
- 3,080
% of the budget OR your monthly fee whichever is greater normally.
The first month spend you may spend 3-6 weeks doing research for your client planning the ad spend the best way possible if they only spend $100 that month that's small change for all that time planning.
So you want to ensure you're getting a minimum fee for time spent.
The first month spend you may spend 3-6 weeks doing research for your client planning the ad spend the best way possible if they only spend $100 that month that's small change for all that time planning.
So you want to ensure you're getting a minimum fee for time spent.
huntermanager
Regular Member
- Oct 4, 2016
- 310
- 229
10%
FlirtyFear
Junior Member
- Dec 27, 2018
- 141
- 25
It depends. If you are doing this for the first time, I would recommend you the people or agencies who are doing the same and find out their pricelists. Usually the cost is based on the number of visitors, traffic, or converted leads, but you need to discuss it with your client at the first place. It depends on what they want to achieve by this ad.