punisher707
Registered Member
- May 3, 2013
- 94
- 29
So over the last year Instagram has been destroying engagement left and right for both personal and business accounts. I went from about 10% a few years ago to a low of 1.5% at the beginning of the year. We can never go back but I think that there are some ways that engagement can be revived and I want everyone’s input. Here are some of my ways:
1. Post quality content everyday
This one is a given, but I used to post every few days, now I post everyday and I make sure the reach to engagement ratio is above 15%.
2. Follow/Unfollow the unengagers
Now I know that F/UF can help an account grow but I have a theory that when you unfollow an account Instagram will punish you and stop showing your content to that specific account. My solution is to only unfollow accounts that don’t like, dm, or comment on your pictures. This way you won’t be breaking any VALUABLE relationships. Some people might be worried that they would follow too much accounts but unless you get more than 7500 likes and comments per picture this shouldn’t be a problem.
This method has helped me increase my engagement from 1.5% back to 2.4% in a few weeks.
3. Block inactive accounts
This method might work if and only if Instagram considers your follower to engagement ratio. I believe that the reach to engagement ratio is more important. However if it isn’t and IG considers how many followers you have vs how much engagement you get, this might help you out by reducing your total following and increase your engagement rate. Otherwise it is only helpful if you have a lot of dead followers. A way it could hurt you is if IG chooses reach based on follower count, so let’s say it is 15% like it is for me, than maybe IG would decrease your reach if you follower count went down.
4. Block ghost followers
Now this one is complicated. On one hand IG is showing your content to them, they just choose not to engage. Removing them might increase your engagement rate because IG would show your content to your biggest engagers making your content seem better and then showing it to more people. However these people might still consume your content and be potential customers, it begs the question whether you really want to get rid of them or not. I’ve never tried it so I don’t know if it helps get a better engagement rate.
5. Promote your posts to your own followers
This method is also an idea I’ve had. If you promote your best content to your followers, maybe they would like it and then when you post new content IG would show it to them because they’ve recently engaged with you. This could help with organic reach and engagement for followers that don’t see your content anymore. I’ve never tried it though.
6. Like your followers content to encourage them to like back
Let me know what you think of my ideas, whether you’ve ever tried them or if you have other better methods to increase reach and engagement to your followers.
Thanks!
1. Post quality content everyday
This one is a given, but I used to post every few days, now I post everyday and I make sure the reach to engagement ratio is above 15%.
2. Follow/Unfollow the unengagers
Now I know that F/UF can help an account grow but I have a theory that when you unfollow an account Instagram will punish you and stop showing your content to that specific account. My solution is to only unfollow accounts that don’t like, dm, or comment on your pictures. This way you won’t be breaking any VALUABLE relationships. Some people might be worried that they would follow too much accounts but unless you get more than 7500 likes and comments per picture this shouldn’t be a problem.
This method has helped me increase my engagement from 1.5% back to 2.4% in a few weeks.
3. Block inactive accounts
This method might work if and only if Instagram considers your follower to engagement ratio. I believe that the reach to engagement ratio is more important. However if it isn’t and IG considers how many followers you have vs how much engagement you get, this might help you out by reducing your total following and increase your engagement rate. Otherwise it is only helpful if you have a lot of dead followers. A way it could hurt you is if IG chooses reach based on follower count, so let’s say it is 15% like it is for me, than maybe IG would decrease your reach if you follower count went down.
4. Block ghost followers
Now this one is complicated. On one hand IG is showing your content to them, they just choose not to engage. Removing them might increase your engagement rate because IG would show your content to your biggest engagers making your content seem better and then showing it to more people. However these people might still consume your content and be potential customers, it begs the question whether you really want to get rid of them or not. I’ve never tried it so I don’t know if it helps get a better engagement rate.
5. Promote your posts to your own followers
This method is also an idea I’ve had. If you promote your best content to your followers, maybe they would like it and then when you post new content IG would show it to them because they’ve recently engaged with you. This could help with organic reach and engagement for followers that don’t see your content anymore. I’ve never tried it though.
6. Like your followers content to encourage them to like back
Let me know what you think of my ideas, whether you’ve ever tried them or if you have other better methods to increase reach and engagement to your followers.
Thanks!