Hmm... I think you pretty much ruled out all the options there lol. Groups and fan pages are the way to go my friend. In my opinion, I would skip hitting them up with external aff links. meaning links outside facebook.. Facebook app installs is a decent market.
i think it was an e-book talking about this method in the downloads section. I can't remember the correct thread but go to the sub-forum and search for something like: facebook guru or sth like that. that e-book was really good and was free.
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