Popunders for Adult Dating?

C.J.

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Hey guys! How are you there? I hope everything good
I am new one on this forum so I am sorry if I will make something wrong

I have a question about pushing POPunders for adult dating (SOI and DOI in general). Moslty I use POPs just for retargeting my audience from Display traffic, but now want to try directly, without retargeting, so I have a few questions:
- does somebody tried it?
- how to be with quality of direct pop traffic?
- any tips and advices?
 
Do not direct link.

With dating, you need a landing page or you will lose money + the advertiser will cap you.
 
Do not direct link.

With dating, you need a landing page or you will lose money + the advertiser will cap you.
Ofc I am not pushing without prelanders
I asked totaly different question
Did somebody work with POPunders and adult dating? not for remarketing, but i mean directly POP traffic
 
Ofc I am not pushing without prelanders
I asked totaly different question
Did somebody work with POPunders and adult dating? not for remarketing, but i mean directly POP traffic

I answered two of your questions:

- how to be with quality of direct pop traffic?
- any tips and advices?
 
For dating offers use E-mail traffic. Too recommend you :)
 
Sephrata - thank you for advices

I just want to tell, that I am using Popunders just for remarketing campaigns...
Now i want to try without remarketing.... Mostly working with Tier1 and Tier2 geo's on ExoClick
Problem is in that that competition is really high and to get best impressions you need to start with crazy smart cpm like 30$ for UK... Some advertisers sometimes pushing even sCPM $50-70 (info from my AM)
So for me in this case is interesting ideas about strategy of bidding and campaign optimization in this case...
 
I think you would quickly end up in the poor house targeting tier 1 geos with soi/doi dating offers and pop traffic. It's expensive traffic and you're promoting the lowest paying adult offers, even if you can hit a decent CR.

You could try your AM for the best performing tier 2 geos and try a RON for all those countries to see what comes back.
 
Sephrata - thank you for advices
So for me in this case is interesting ideas about strategy of bidding and campaign optimization in this case...

Thank you!
 
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