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ZMOT by Google - ZeroMomentOfTruth.com

Discussion in 'White Hat SEO' started by norway000x, Sep 5, 2011.

  1. norway000x

    norway000x Junior Member

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    I got an email yesterday about "ZMOT" by Google - ZeroMomentOfTruth.com

    I went to the webpage looked at some of the videos about it,
    I also downloaded the free PDF and skipped through it.... But what the hell is it? lol ...
    Are they just talking about a "new" way of buying... a psychological shift about how people do research before buying...
    And they want to be the first to publish this knowledge officially and get some cred?

    There are some interesting statistics in the PDF report but other than that I think this whole thing was a lot of fluff...
    (a typical example about how corporate knowledgeable people use their time and get nothing "important" done(?)... just "making up" stuff to fill their positions... if you know what I mean...)

    Any thoughts?
     
    Last edited: Sep 5, 2011
  2. darkmonk

    darkmonk Regular Member

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    Heh, at first I thought this was another "guru" ebook. It sounds to me like Google's trying to drum up more ad sales or enterprise accounts. Guess sales are slowing with the economy.
     
  3. norway000x

    norway000x Junior Member

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    Something is going on... I couldn't really pinpoint it thou...
    Looks like not so many else in BHW didn't either?
    Personally, I think it's just for building cred in the market.
     
  4. jesus3

    jesus3 Regular Member

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    i heard nothing about it.. Thanks for letting me know though if i here it again ill come back to the thread lol.