I'm using Ultimate Niche Finder to analyze my niches, and it's telling me that the #1 site on google has 4,799 links, and it does, but the second site on google for my keyword has 271. Now, the first result on google is a subdomain of a bigger store. Say the niche is camaro Parts(it isnt), then their domain would be usacarparts/camaro, with usacarparts being the stores home domain. I couldn't beat #1, but I could possibly work my way up to #2. It has 6,600 local searches, OCI is 0.95, 10,300,000 results, and the #2 result on google has the keyword as its name. Not just part of its name, but the whole domain is the keyword. It has no domains available. CPC is 1.11. The PR of #2 result is 3, and the PR of #1 result is 5, and the PR of the #1 results subdomain (/camarp) is 4. I'm VERY new to this, and I'm getting the hang of it, but if I could have help with 1 niche from some experts I think it would really help me along. I dont want to just be spoonfed answers, I want to be able to tell if this is good or bad on my own. To me it looks like it's possible to get into the #2 spot, but since the #2 spot has the keyword in the name it also makes me wonder how long it would take.