Discussion in 'Adwords' started by Revolate, Mar 27, 2013.
If you are doing your own products, then I could assist some,
If not , then I wouldn't be familiar
I am indeed doing my own products, e.g I have them in stock, but they're not unique products that are custom made if that's what you mean.
One of the biggest mistakes I see is casting too wide a net on keywords. As an example, if you sell a black, rubber iPhone case, don't bid on "iphone case" or "iphone cases," bid on "black rubber iphone case." You'll get fewer ad impressions and traffic, but the traffic you do get will be much more likely to convert into buyers.
Also, remember to utilize your negative keywords as well. If you sell new iPhone cases then make sure you have keywords like "used" set as a negative keyword. That way if someone Googles "used iphone case" your ads aren't coming up.
If u made a sale
Try to tweak everything to its best with all the info u gathered from the campaign
The first campaign is alway for testing or as gathering info
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