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will you help me , i need a reply .

Discussion in 'BlackHat Lounge' started by prab1996, May 11, 2013.

  1. prab1996

    prab1996 Elite Member

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    i am going to start selling a ebook .

    [​IMG]

    i am not too good in designing , this is first banner i made .

    it is not too good but can you guys rate it . design = */10 , will you click on this type of banner */10

    I am not selling any thing here .
     
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    Last edited: May 11, 2013
  2. prab1996

    prab1996 Elite Member

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    no one ?
     
  3. chapter2

    chapter2 Newbie

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    If I saw that banner on a site, I'd think I'm either being trolled, or dealing with a 13-year old.

    Memes, really? Cmon, you can do better than that...

    As for the design, it's just the meme template iconography accompanied with some ambiguous text, so there's not much to criticize or comment about it. Typography could obviously be improved, with better positioning, scaling and more readable font, but I won't even go into further commentary since the whole idea is a big fail.

    Question — Do you have a clear idea of who your target audience is? The demographics (location and age, in particular), IM background, what their interests might be, what is their problem that your book is attempting to solve, how do they think about it, what would it take to convince them you [might] have a solution for them...

    According to your design, provided that you put any thought into it, you presume that:
    1. the banner will get attention of your target prospect
    2. prospects — and I mean majority of them (otherwise, what's the purpose) — who see the ad will be well-acquainted with the idea and meaning of this whole "internet memes" thing, and they will derive meaningful and relevant insights from seeing them, what will in turn help you connect with them and get them interested in what you have to offer
    2.b) the design won't have an adverse effect of alienating significant portion of your potential buyers
    3. the banner will actually make them interested and motivated enough to click the banner, fulfilling its ultimate and only purpose

    I've watched the .gif 4 times and still can't figure out what you're actually selling. I can guess, but why? No one is that bored on the internet to stop whatever they're doing to brainstorm and contemplate about possible meaning of something in your banner. Frame 2/4 makes me think it's some cheap booklet on overcoming damage done by one of Matt Cutts' exotic pets. Frame 3 doesn't seem to add any sense to anything. Last frame mentions "attacks". What attacks? I thought this was a SEO book. Now I think it might be one of those website security things, eg. "How to protect your wordpress from being hacked", protection against common hacking attacks, SQL injection, XSS, I don't know... I'm confused. And confusion is not your friend here, you have to lead them, be clear and specific about what you're offering, and who is it for — through whatever means you have at your disposal, either explicit verbal cues, or just they way the whole thing is designed.

    I don't plan to write a graphic design and/or advertising 101 here, I'll just leave it at this, few points that you should consider before and while creating an ad (banner).

    Know your market — who they are, what they want, how they talk, where they go, how to get their attention, how to make them interested and how to make them act (AIDA), know your product, and think better about how you're going to present it to funnel maximum number of targeted visitors to your website.

    Also, you say it's the first design you made. Don't be impatient with this, first design might not turn out bad, but considering how big impact a tiny fractional difference in CTR can have on your profits, and the fact that for vast majority of people this ad will be the first and last thing they'll ever hear about your website and your product, it might not be a bad idea to brainstorm a few more concepts for the ad.
     
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