1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

why would someone spell their url this way?

Discussion in 'White Hat SEO' started by ericn17, Mar 17, 2009.

  1. ericn17

    ericn17 Newbie

    Joined:
    Jan 2, 2009
    Messages:
    4
    Likes Received:
    0
    I have a competitor in my niche market of "yoga" products who is spelling their url instead of blahblah.com/yogapants.htm its blahblah.com/jogapants.htm...

    is there any benefit of spelling it this way? I dont think they misspelled it so im wondering.

    Thanks!
     
  2. mshteam

    mshteam Registered Member

    Joined:
    Oct 1, 2008
    Messages:
    84
    Likes Received:
    35
    Misspellings are generally pretty easy/quick to rank for, and for words that are easy to misspell, i.e ones that sound different to how you spell them can sometimes be good converters.
     
  3. professional20

    professional20 Power Member

    Joined:
    Oct 6, 2008
    Messages:
    782
    Likes Received:
    1,091
    Occupation:
    Black Hat Marketing
    Location:
    New York City
    Man there is just so much shit to learn about the IM world eh! ;)
     
  4. sitey

    sitey Newbie

    Joined:
    Mar 8, 2009
    Messages:
    26
    Likes Received:
    1
    Ditto, he is probably aiming towards a common mis-spell.
     
  5. imfh

    imfh Junior Member

    Joined:
    Feb 17, 2007
    Messages:
    133
    Likes Received:
    51
    There's 149 long-tail keywords using joga. The keyword joga alone had 135,000 searches according to the google adwords keyword tool. Joga pants had 58 searches. No doubt the webmaster is targeting misspellings.

     
  6. ericn17

    ericn17 Newbie

    Joined:
    Jan 2, 2009
    Messages:
    4
    Likes Received:
    0
    Thank you for the input... my issue is that it is really not a common misspelling in my opinion. It would seem if the J was silent it would sound the same, but I didnt know if search engines pick up on that.
     
  7. CFelectro

    CFelectro Newbie

    Joined:
    Mar 19, 2009
    Messages:
    27
    Likes Received:
    1
    is there a possibility that he just cant spell?
     
  8. techgeek

    techgeek Registered Member

    Joined:
    Mar 13, 2009
    Messages:
    65
    Likes Received:
    17
    Occupation:
    Internet Marketer
    Location:
    BHW
    haha i was just going to say that! :p
     
  9. drkenneth

    drkenneth Executive VIP

    Joined:
    Nov 13, 2008
    Messages:
    285
    Likes Received:
    176
    Occupation:
    Developer/Entrepreneur
    Location:
    USA
    Plus if you were Spanish, Yoga would be phonetically spelt joga. (I think?)
     
  10. billygood

    billygood Senior Member

    Joined:
    Sep 21, 2008
    Messages:
    941
    Likes Received:
    667
    Occupation:
    marketer
    Location:
    Florida in the winter
    Home Page:
    there is a huge market for misspelling, I am the king of making that mistake, and you know what, when I do the search, the marketing site's are mostly on top.
     
  11. The Scarlet Pimp

    The Scarlet Pimp Jr. VIP Jr. VIP Premium Member

    Joined:
    Apr 2, 2008
    Messages:
    787
    Likes Received:
    3,117
    Occupation:
    Chair moistener.
    Location:
    Cyberspace
    misspellings should not be overlooked. check your server logs and note which words people
    use to find your site, even the simplest of words often get misspelled.

    the keywords i use at adwords include misspellings and i get extra traffic that way. :D
     
  12. txfestus

    txfestus Guest

    Would the stat logs in cpanel be the best place to find these? Or is there another log area that would have more info that shows what a person searched for before they got to your site?

    thanks in advance for the help
     
  13. The Scarlet Pimp

    The Scarlet Pimp Jr. VIP Jr. VIP Premium Member

    Joined:
    Apr 2, 2008
    Messages:
    787
    Likes Received:
    3,117
    Occupation:
    Chair moistener.
    Location:
    Cyberspace

    The stat logs would be a good place to start. You can also add tracking software to give you a better idea of how people are finding your site.

    If you're not keeping tabs on which search terms your visitors use, then you're
    probably losing out on targeted traffic. I often see misspelled words in my
    site logs and these can be added to the web page, and/or added to your Adwords campaign, to boost traffic.