The Concept I talk to a lot of people in IM who are struggling to make it and the one overwhelming quality that stands out in all of them is overthinking. People overthink, overanalyze and worry about absolutely everything that could ever go wrong in the lifetime of their potential project. They fill themselves with such worry that it sucks all the energy from them and they then can't act. The few people who manage to actually start a project very quickly stagnate and get stuck on something because they just refuse to do anything short of fucking perfect on their first attempt. The Backstory I was having a conversation with someone just now who's in this same predicament. We were talking about some potential projects he could do, and I suggested SEO. He told me that he'd already tried it but couldn't really figure out what he was meant to do or how to rank. He said keyword research stumps him. I asked what about it he doesn't understand, but he couldn't really give me a clear answer. I was confused.. He's a smart guy, yet he seems to be struggling with things that aren't inherently difficult and to make matters worse he didn't even know WHAT about keyword research he didn't understand. After asking him a few more questions I was able to get a clear picture of his mind and why he's struggling with things that people far dumber than him are making $1000's with.. In his mind he has set a goal of "Building an incredible affiliate site, that will rank high in google and make lots of money". This right here is the problem. This right here is the difference between the guy worth $100million and the guy worth $100. The guy worth $100million doesn't think like that. Even in areas he is an expert in. With a new venture, the $100mil guy will say things like "Let's get a proof of concept going and see how it does". He'll do a risk assessment on potential investments and projects by looking at the people, the figures and the core idea, but he will definitely not set out to create some perfect product to make a fortune. He will just throw some shit at the wall and see what sticks. The guy worth $100 on the other hand will want to sit there and draw up a detailed plan, planning for every feature, every detail, every potential problem, how he'll solve current problems, how he'll solve future problems, what he'll do if he can't solve future problems, how he'll solve the problem of solving future problems.. Haha. You get the picture. It gets ridiculous. You've seen it before when guys start asking "What about this? What if this? What can I do if this? Does this work? But how about if I changed this?" ad nauseum. The Solution Now, I never just create a thread with a bunch of theory, talking about why this and why that. As interesting as it is to read all that theory-woffle, what we really want are practical solutions we can apply in our daily lives to see real, tangible improvements. Here's my solution to reduce perfectionism and get more done in less time on your projects. If you're brand new to something, let's say it's SEO. This is the goal you're going to set yourself :- "My goal is to create the biggest pile of poop affiliate website in the entire world. I will not make money. I will not rank on Google." Wax on, wax off. Don't question it. Just do it and you'll understand why later. Is this your 2nd or 3rd website? Set this goal. "My goal is to create a really average affiliate website. My site will get some rankings and make a few $" On your 4th or 5th? It never goes beyond this next one. "My goal is to get a good functioning website up, get some solid rankings and a bit of money flowing in so I can make some decisions later on about whether or not to expand it, which keywords to focus on, and how much to invest in the SEO." Throw shit at wall. See what sticks. This is how money is made. Yes, set huge goals for your overall business. Set the goal of building an SEO affiliate business that makes $1mil/year. Definitely. Big goals are powerful. Napoleon Hill(Think and Grow Rich) does say you should create very specific monetary goals, and he's right, but what he's talking about is more in line with saying "I'm going to build a business that turns over $1 million per year, by the end of 2017", not "My first site is going to be the best site ever, perfect in every way, and make me a fortune." Thinking you'll get easy success with your first site is a naive and a child-like mentality. "I WANT IT NOW, NOW NOW NOW OR I WILL CRY AND COMPLAIN THAT LIFE IS TOO TOUGH. BOOHOO". Napoleon and all these other "Think big" writers are actually talking about your VISION, not your GOALS. Your vision contains 100's of goals. To sum it up: Think big with your vision and think small with your goals.