So I was thinking along the way sometime by the end of summer to maybe launch a product, but like the rest of us here (at least I think so...) we assume that it is a million dollar idea... So none the less, I have a few questions to ask, and was wondering which deal (A or B) will make me more profit. Of course I will do A/B split testing, but still I would like to know what you guys think... So... Choose A or B #1 A) Silver package for $47 and Gold package for $67 B) One package at $47 + $20 update for additional information #2 A) $67 package B) $47 + $20 activation fee #3 A) "Valued at $122.00, now $67 (save $55.00)" B) "Valued at $122.00, now $67 (save over 50%)" #4 A) $67 B) $6/month #5 A) Online Application B) Downloadable PC/Mac software #6 This is more of an opinion question... What do you think of, "$7/month, add a one time activation fee of $57" All comments/opinions welcome
Hey guys, I think BHW had some issues and lags, and I'm just posting to see if anyone else can help me out? Thanks a bunch
In #3, letter B, your math is a bit off. It says "Save over 50%", but it's actually a little less than 50%. $67x2=$134. ($67 is 50% of $134) 50% of $122 is $61. I hope that makes sense. As for everything else, that's really something you would have to split-test to get the best answer. I really don't like #6 though at all. A $57 activation fee seems a little high. Without knowing anything about your product, it's hard to give you better suggestions.
