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Which is the best for Online Marketing SEO or PPC?

Discussion in 'White Hat SEO' started by Headlines News, May 30, 2017.

  1. Headlines News

    Headlines News Newbie

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    Hello - Which is the best for Online Marketing SEO or PPC?
     
  2. sam.hunt0710

    sam.hunt0710 Jr. VIP Jr. VIP

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  3. Ettienne

    Ettienne Jr. VIP Jr. VIP

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    As Sam says. PPC is a lot faster, but also drains your wallet a lot more a lot faster as well. If you go the PPC route, be sure to run a helluva lot of split tests to maximize your ROI. SEO takes time, sometimes you're lucky and you'll rank in a month or two, but generally it's a lengthy process, and once you hit page 1 (or number 1) on Google, there are absolutely no guarantees how long your site will stay there with the constant algorithm updates.
     
  4. wilihost

    wilihost Registered Member

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    Be careful with using ppc as it might get less profitable on your end. Though I agree that seo is the way to go for you on the long run. Assuming you do it right and your rank increases.
     
  5. WebzSuite

    WebzSuite Jr. VIP Jr. VIP

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    Much more sustainable source of traffic will be PPC.

    SEO doesn't offer any sustainability at all, therefore is not a good idea to use it as an important part of your marketing strategy.

    It is good to put some efforts towards SEO, but it is much better to achieve sustainable profitability on the PPC as then you have almost fully independent source of profits.
     
  6. Nut-Nights

    Nut-Nights Jr. VIP Jr. VIP

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    PPC - If you have product or service which you are like 80%+ sure, people will buy or you are ready to burn $$$ to test things. If not then go for SEO.