What's your Strategy when Building Huge Authority Content Sites?

Sugirl

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For the first websites I started a year+ ago, I went with ultra-broad niches and published content targeting only Zero-competition keywords where no1 has written anything about them, on totally random topics with no clear goal or how I will even make money apart from display ads...Basically, I was throwing $hit at the wall and seeing what sticks.

As a result,I managed to get some decent traffic,however I had 0 topical authority even after publishing 100+ articles on those ultra-huge niches as every article was targetting something different, the rankings were fairly unstable, and all over the place due to not focusing on 1 thing.
Earnings also have been fairly meh...

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Now with my latest website, I'm taking totally different approach, I have narrowed it down to very specific 2 niches that go together, I believe the website could max out at around 700-800 articles to cover everything - Enough room but something that one can totally cover and dominate with time.

I have completely planned the structure/topics/categories out at the beginning and will have about 40 different large Silos that properly interlink together.
I'm taking one Silo at a time and Completely Covering all the ultra low comp keywords in the Tiny Subtopic and interlinking each article in the subtopic in a useful way to readers before I move on to the next one.

The plan over the next few months is to throw around $10k worth of content on that site in form of 0 competition keywords, then leave it alone for a year.
Come back after a year after I have started to gain some authority and throw another $20-30k in form of Higher-comp keyword content to finish covering everything.

I'm hoping that I can somehow also rank for the higher comp keywords due to my established topical authority, Supporting SILOS & already having a lot of smaller keywords ranking high?
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Now I'm only wondering...Is targeting ONLY 0 comp keywords at the start the way to go to build some authority, or you should just cover completely each silo also covering articles about the high-competition keywords since to Gain the most Topical Authority You also need to cover those!

Only... I realize there is no chance I can rank for those higher-comp keywords with brand new website with 0 authority at the start, but what's the correct way to go?

Btw, I plan to Build almost 0 backlinks myself, only have plenty of Link-Bait-worthy content/resources.
 
The strategy that I've been pursuing—both for existing blogs and the new blog network I'm building—involves questions that aren’t shown or even analyzed by the big SEO software tools.

I'm talking about Ahrefs, Semrush, and others.

A lot of people might think that this is a waste of time.

But think about it this way: when your competitors find and load those keywords to try to analyze them, they will come up with zero—that’s right, goose egg! Nada!

For most people, that's discouraging.

Why would they waste time, effort, and money building content for stuff that isn't even on the radar?

But, based on my experience, this is precisely the stuff that you should go for because nobody else is targeting them, and a lot of the time, they actually pull traffic!

For whatever reason, these SEO tools simply are not picking them up.

And, sure, the traffic is nothing to write home about, but if you have all these small trickles of traffic that you rank number one for, they do add up to a nice niche-specific river of views.

At the end of the day, that's all you should be thinking about.

It’s all about locking into a subtopic or sub-niche that your competitors either overlooked or aren’t intentionally looking at.

Less for them, more for you.
 
The strategy that I've been pursuing—both for existing blogs and the new blog network I'm building—involves questions that aren’t shown or even analyzed by the big SEO software tools.

I'm talking about Ahrefs, Semrush, and others.

A lot of people might think that this is a waste of time.

But think about it this way: when your competitors find and load those keywords to try to analyze them, they will come up with zero—that’s right, goose egg! Nada!

For most people, that's discouraging.

Why would they waste time, effort, and money building content for stuff that isn't even on the radar?

But, based on my experience, this is precisely the stuff that you should go for because nobody else is targeting them, and a lot of the time, they actually pull traffic!

For whatever reason, these SEO tools simply are not picking them up.

And, sure, the traffic is nothing to write home about, but if you have all these small trickles of traffic that you rank number one for, they do add up to a nice niche-specific river of views.

At the end of the day, that's all you should be thinking about.

It’s all about locking into a subtopic or sub-niche that your competitors either overlooked or aren’t intentionally looking at.

Less for them, more for you.
how do you monetize?
 
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