Sugirl
Power Member
- Jun 12, 2010
- 621
- 556
For the first websites I started a year+ ago, I went with ultra-broad niches and published content targeting only Zero-competition keywords where no1 has written anything about them, on totally random topics with no clear goal or how I will even make money apart from display ads...Basically, I was throwing $hit at the wall and seeing what sticks.
As a result,I managed to get some decent traffic,however I had 0 topical authority even after publishing 100+ articles on those ultra-huge niches as every article was targetting something different, the rankings were fairly unstable, and all over the place due to not focusing on 1 thing.
Earnings also have been fairly meh...
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Now with my latest website, I'm taking totally different approach, I have narrowed it down to very specific 2 niches that go together, I believe the website could max out at around 700-800 articles to cover everything - Enough room but something that one can totally cover and dominate with time.
I have completely planned the structure/topics/categories out at the beginning and will have about 40 different large Silos that properly interlink together.
I'm taking one Silo at a time and Completely Covering all the ultra low comp keywords in the Tiny Subtopic and interlinking each article in the subtopic in a useful way to readers before I move on to the next one.
The plan over the next few months is to throw around $10k worth of content on that site in form of 0 competition keywords, then leave it alone for a year.
Come back after a year after I have started to gain some authority and throw another $20-30k in form of Higher-comp keyword content to finish covering everything.
I'm hoping that I can somehow also rank for the higher comp keywords due to my established topical authority, Supporting SILOS & already having a lot of smaller keywords ranking high?
____
Now I'm only wondering...Is targeting ONLY 0 comp keywords at the start the way to go to build some authority, or you should just cover completely each silo also covering articles about the high-competition keywords since to Gain the most Topical Authority You also need to cover those!
Only... I realize there is no chance I can rank for those higher-comp keywords with brand new website with 0 authority at the start, but what's the correct way to go?
Btw, I plan to Build almost 0 backlinks myself, only have plenty of Link-Bait-worthy content/resources.
As a result,I managed to get some decent traffic,however I had 0 topical authority even after publishing 100+ articles on those ultra-huge niches as every article was targetting something different, the rankings were fairly unstable, and all over the place due to not focusing on 1 thing.
Earnings also have been fairly meh...
_______
Now with my latest website, I'm taking totally different approach, I have narrowed it down to very specific 2 niches that go together, I believe the website could max out at around 700-800 articles to cover everything - Enough room but something that one can totally cover and dominate with time.
I have completely planned the structure/topics/categories out at the beginning and will have about 40 different large Silos that properly interlink together.
I'm taking one Silo at a time and Completely Covering all the ultra low comp keywords in the Tiny Subtopic and interlinking each article in the subtopic in a useful way to readers before I move on to the next one.
The plan over the next few months is to throw around $10k worth of content on that site in form of 0 competition keywords, then leave it alone for a year.
Come back after a year after I have started to gain some authority and throw another $20-30k in form of Higher-comp keyword content to finish covering everything.
I'm hoping that I can somehow also rank for the higher comp keywords due to my established topical authority, Supporting SILOS & already having a lot of smaller keywords ranking high?
____
Now I'm only wondering...Is targeting ONLY 0 comp keywords at the start the way to go to build some authority, or you should just cover completely each silo also covering articles about the high-competition keywords since to Gain the most Topical Authority You also need to cover those!
Only... I realize there is no chance I can rank for those higher-comp keywords with brand new website with 0 authority at the start, but what's the correct way to go?
Btw, I plan to Build almost 0 backlinks myself, only have plenty of Link-Bait-worthy content/resources.