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What's working these days to build followers fast for Spotify playlists?

Discussion in 'Social Networking Sites' started by punkinhead, Jun 5, 2015.

  1. punkinhead

    punkinhead Regular Member

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    With only one artist on Spotify having a single setlist in the top 100, and the majors spending a fortune on pushing theirs (full of their artists), it seems clear I'm going to need to dig WAY down deep into curation and promotion. It's not a small thing. Spotify setlist jockeying is credited by those in the know as being the primary reason Meghan Trainor (sp?) went straight to #1 on Billboard, and it's big business.

    So...

    I've read lots online, but most of the stuff people were doing no longer applies (closed forums and sites, etc). I need a gameplan for setlist promotion, and it brings up a few questions:

    1) I've been playing with titles, descriptions, etc... and it would appear that for search ranking within Spotify, it's really the setlist title that's king, and description plays only a minor role. So, for instance, if someone types in "All about that bass", they will get a hit for the song, and two or three top hits only (unless they expand) for setlists with those keywords (almost always in title). So, first question is... how are those ranked? Is it just according to number of followers? If so, is the idea to pump it up with a bunch of fake followers first to get it up in search results so real people can start seeing it?

    2) What are the best forums, websites, facebook groups, etc to go fishing for real followers?

    3) Is there some other kind of promotion I'm missing entirely?
     
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  2. rawaccess

    rawaccess Regular Member

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    I've never heard anything about this subject.

    *Bump*

    I believe you regarding music promotion. With the amount of Spotify listeners this could be big money for labels and artists.

    Since I've never seen fake Spotify followers or accounts, figure out a way to get organic Spotify followers. Team up with a new music person on social media and promote them and their playlist.
     
    Last edited: Jun 6, 2015
  3. Madrid4you

    Madrid4you Junior Member

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    By searching I found a seller who is offering spotify followers, but its seems little pricy.
    Take a look, this may be useful to you.
    Code:
    smexpt.com/promotions/buy-spotify-followers/
    
     
  4. punkinhead

    punkinhead Regular Member

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    I have no interest in fake followers for my acct... just wondering whether having them for a playlist might help to get it bumped in search rankings for the terms in the title. Yeah, I already know of a couple people selling followers.

    There are some ridiculously bad playlists out there with hundreds of thousands of followers. Are they all fakes, or does someone on here know of actual working methods to promote the playlists?

    I've gotten some new playlist followers from tweets, but I'm thinking there's a more specific place people might LOOK for Spotify playlists.
     
  5. rawaccess

    rawaccess Regular Member

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    You got me curious now... If a playlist has mad followers, then artists could pay to be featured in the playlist? :)
     
  6. punkinhead

    punkinhead Regular Member

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    Can and will... if they know what's up. There are sellers doing just that, but frankly, they just look like a ton of fake followers as it's such spammy crap playlists obvioulsly full of crap people paid to promote.

    If you were doing some sort of trance techno thing, for instance, tho, it would be worth a lot of money to be on Armin Van Burin's (sp?) list... and you can't even buy your way on to the major lists as they are either internally curated, or owned by the major labels and full of thier own artists.

    I've read a few posts about what people USED to do in the early days, but it involves forums no longer around, etc. What's still working?
     
  7. Aluminium

    Aluminium Jr. VIP Jr. VIP Premium Member

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    I would LOVE to know this as well. I know a few personal local artists that could do a thing or two with it..
     
  8. markbeats

    markbeats Junior Member

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    i am really interested in this too
    There is a guy who offered me abot for spotify, but i heard too many stories of banned accounts
     
  9. loshyt

    loshyt Junior Member

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    thats my fantasy .
    I'm signed to a big a label so I'm taking cared
    but i have a solo project that I'm willing to make a huge playlist
    I'm make electronic dance music EDM like hardwell avicii and such... i have a group in fb of 21k active users with every day 150+ new users...
    I've tried making a playlist with them there were some followers but i need to know more how could i make them come and follow the playlist.
    maybe another mind together with me could help the mission get done and we can promote ourself or... others sometimes
     
  10. sdeheld

    sdeheld Newbie

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    - Make sure you have key words in your playlist title that you want to be found upon. Description doesn't do much anymore.
    - Add your playlist to playlist sharing sites.
    - Get a decent following so your playlist will rank higher in the search results.
    - Update it frequently, as Spotify looks at this as well for ranking.
    - Get in touch with other curators for them to feature your tracks in their playlists.
    - Converting followers to Spotify is pretty hard. Getting them on-platform works best in my experience.
    - You can now have them follow you or any of your playlists in exchange for receiving something (for instance a free download), via the Spotify Web API.

    Hope that helps. We're almost at 100.000 real followers across our playlists on Spotify.
     
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  11. arbitrageent

    arbitrageent Newbie

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    Great info, im interested to find more solutions.
     
  12. punkinhead

    punkinhead Regular Member

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    Great stuff, man. Hadn't considered the point about updating the playlists. News to me.

    I agree with pretty much everything you've said, though, and you've clearly got a jump on me in the followers dept. I've got a few thousand (no fakes), but it's been PAINFUL getting them.

    Just now getting into some of the FB groups and so on to connect outside of SP, though. Are you following people on SP? Messaging on SP? Anything else?
     
  13. marcochen

    marcochen Newbie

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    Hi sdeheld,

    Would you please let us know the titles of your playlists in Spotify ?
     
  14. elf59

    elf59 Newbie

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    Hey guys, I am looking to build a seed community where we help each other and share ideas. Lets chat and develop this together.
     
  15. St4ssy

    St4ssy Newbie

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    Damn, never thought about this.

    Maybe pay bigger accounts on Instagram, to have your Playlist in their Bio for like x days.

    Just my 2 cents to this.
     
  16. elf59

    elf59 Newbie

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    Thats not a bad idea at all
     
  17. markbeats

    markbeats Junior Member

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    I created a group where we can share infos about music business growth hacking, if you are interested pm me.
     
  18. rolax

    rolax Registered Member

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    I'm interested in more details for this as well.
     
  19. sdeheld

    sdeheld Newbie

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    I'd be interested in that group. Can you add me? Can't PM yet though.
     
  20. sdeheld

    sdeheld Newbie

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    I'm sorry Marco, I can't share the links to our playlists as it might give off the wrong message. We're at about 500K total playlist followers spread across two accounts at the moment, so we're one of the biggest independen curators. Shouldn't be too hard to find. ;-)