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Whats the value of Google Adwords Advertising Professional?

Discussion in 'Black Hat SEO' started by extreme90, May 19, 2012.

  1. extreme90

    extreme90 Jr. VIP Jr. VIP

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    Whats the value of doing Google Adwords Advertising Professional? can some one get clients and can have a living on it?
     
  2. ComputerEngineer

    ComputerEngineer Senior Member

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    if you don't have any authority at google i don't think so you can live by it
     
  3. ct2272

    ct2272 Registered Member

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    I am certified for both Adwords and Bing so my experience is as follows:

    Clients like to see at least some certification to know you at least can be vouched for. It doesn't necessarily mean you're any good at PPC but it at least gives the client some due dilligence when in the early stages of your relationship they are trying to figure out if you know what you are doing. When I'm in "sales pitch mode" after the initial solicitation I point out the certifications during the conversation. I have never had a potential client outright ask me for them.

    The directories that you are listed in as Certified Professionals are complete wastes. I have never received a single contact from them, so don't get the idea that if you are listed in them all of a sudden your phone is going to ring off the hook.

    Nowadays, I'm seeing certs as a prerequisite in PPC Manager job posts so if you decide to only do IM part time and have a dreaded regular 9-5 then it will get your foot in the door with most companies.

    Good luck.