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Whats The Best Way For Landing Page

Discussion in 'White Hat SEO' started by biginch, Sep 2, 2008.

  1. biginch

    biginch Regular Member

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    What is the best way to market and drive traffic to a single landing page?

    Whether is paid or free what do you think is best?

    Thanks,
     
  2. chimmychang

    chimmychang Newbie

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    biginch <----

    Google is getting smarter and smarter with the landing pages that have worked in the past.

    More of the adwords campaigns I see are actually pushing to blogs and Social Accounts.

    Just to avoid the possibility of a Google Slap.

    From my personal experience, here is what has work and -- is -- working for me.

    * Building a single opt - in page (not a shopping cart or 20 product page)

    Focus my traffic on a funnel.

    --> long tail keyword I want to rank for...

    ---> send that traffic to a very relevant blog post or social account

    ---> Have the viewer in a funnel for directing an email / signup / rss feed /etc

    Then just focusing on combing all my natural SERPs with a single 1 page away from

    my main 1 page checkout product.

    ---> Running adwords on my social accounts with related content to low competition keywords.

    Just because I would rather have my adwords showing up for a Twitter account on a SERP result where I am not able to rank (yet)

    Hope that helps!

    I strongly suggest you do both if you have the time and resources :)


    Good Luck
     
    • Thanks Thanks x 2
  3. WorkingOnIt

    WorkingOnIt Registered Member

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    I have some questions about landing pages ...
    Can I buy a domain and redirect directily to the cpa link?
    Can I use AdWords and redirect directily to the cpa link?

    thank you
     
  4. WorkingOnIt

    WorkingOnIt Registered Member

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    anyone?
     
  5. chimmychang

    chimmychang Newbie

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    WorkingOnIt <---

    The short answer is no.

    But the complete answer is at the Google Adwords Blog.

    I strongly recommend keeping up to date on Adwords, just because it gives you...

    *Googles own policies about advertising

    *Tips about converting (from them!)

    *More insight on how they work and what they really want for SERPs and Ads.


    --> http://adwords.blogspot.com/2008/02/update-to-display-url-policy.html