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What's going on here, looks like old-school keyword stuffing, but has to be more than that

Discussion in 'Black Hat SEO' started by markitzero, Apr 13, 2015.

  1. markitzero

    markitzero Newbie

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    I stumbled across something by accident that has me perplexed: I was doing research about stock options and ran a Google search for options spread trading bot. The first few pages of SERPs are totally littered with what appear to be cloaked links or re-directs to an options-trading website: IQOption -- which is a spammy-looking options-trading site, which has many online reviews describing them as something of a scam.

    Tried to link to the search / screenshot, but my account is too new, so I can't...but go ahead and run a Google search for the string above, and you'll see what I mean. There's dozens of URLs seemingly unrelated to anything having to do with options (e.g. dozeo, parablevisions, roman10), which -- if you follow them -- take you to IQOption; and if you check the landing URL for any of them, you'll see the same ?aff=### affiliate code, so this is obviously all the work of a single affiliate.

    All I want to know is how exactly does this SEO practice work? If you look at cached versions of the pages, it looks like it's just old-school keyword stuffing...buy domain names, stuff with options-related keywords, then re-direct them to your affiliate-link(??) But this seems like exactly the sort of Internet 1.0 technique that I thought Google long-ago snuffed out. And this is painfully transparent. And I've been seeing this happening across several of my google searches, in several different industries. So what's going on here? I'm just surprised that it's even working so well, given how crude it appears to be.
     
  2. markitzero

    markitzero Newbie

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    Bump, hoping for some insight. Sorry if this is a noob Q, just interested -- as i wrote -- as to what's going on, and why such a crude redirect methodology seems to be working so well(?)
     
  3. jmcgoose

    jmcgoose Junior Member

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    options spread trading bot is the keyword?

    that has 0 monthly searches.

    why does this have your perplexed? this keyword is not even low competitive .
     
  4. markitzero

    markitzero Newbie

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    Search for Montreal options strategy, or a dozen other permutation of option trading terminology...same result. Whoever this affiliate is has huge coverage over dozens of different permutations of option-trading terminology. 'Options spread trading bot' just happened to be my first search string, but I found exactly the same thing (with the same affiliate) with several other search strings...regardless of whether you think it's a popular string or not, I'm still curious as to just how this SEO technique works, again, given that it seem to be SEO 1.0 keyword stuffing that I thought was pretty transparent and easily squashed by google.
     
  5. ghackseo

    ghackseo Regular Member

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    Think the algo might be at a turning point, its so advanced to pick up highly technical black hat methods that it just swoops past the obvious spammy stuff. Everyone go back to KW stuffing right now :D But on a more serious note, have recently discovered this within a different niche, OBVIOUS kw stuffing as well as public blog network, all the same themes, all the same logo, some even have duplicate content but yet the main site owns the SERP...