I was hoping I might get some sage advice on something I have been going back and forth on. I have two websites, one is a blog which is more or less an authority site within it's niche and the other is a job/employment website for the same niche. The original idea was I would sell job listings to hiring companies in the niche and use the large readership of the blog to drive traffic to the job website. The domain for the job site is [NICHE]jobsearch dot com as I thought having the niche in the name along with job would help it out SEO-wise. But, after over a year, the posts I've done on my blog mentioning new job listings rank higher for the keywords I was targeting than the job site itself. For instance, searching for "NICHE Jobs" has several of my blog posts mentioning job listings on the job site while the same keyword on the job site is in the 80's or not even in the top 100. The traffic to the site spikes when I mention a job listing on the blog but then drops down to 5 or 10 uniques a day after 2 or 3 days. I should also mention that I do write original content for the job site as well. Sort of tips about working in the industry, interviews with people I know who work in the industry, etc. Yet, at least one site that hasn't updated it's content in about a year and basically was copying and pasting jobs off of other job sites is on page 1 of the SERPs while I'm buried. The funny part is that I rank in the top 10 for the same keywords in Yahoo and Bing but I'm a red headed stepchild to Google. So, I'm going back and forth on what I should do. I could bring the job site into the blog in a sub-directory (i.e. blogname dot com/jobs/ or blogname dot com/NICHEjobs/) ditching the job site domain altogether. I could also launch the job site on the sub domain of the blog (i.e. NICHEjobs.blogname dot com) and also ditching the job site domain (not really thrilled with this option but it's cleaner). Another option is to keep throwing links at the job site and hope it eventually starts to pop in the SERPs. And lastly, I can just punt on this one and keep building up the blog. Before I do any more work on trying to salvage the site, I was figured I would pick some brains here to see if I'm missing anything.