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WHAT THE F***? Adword to stop accepting ads for Trials/Rebil Offers

Discussion in 'Adwords' started by Kriss, Oct 9, 2009.

  1. Kriss

    Kriss Newbie

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    If you're an advertiser, this mail should've already hit your inbox...

    I know there are work arounds and the shit - but this shit sucks ass! FTC can FO!

    People advertising with Clickbank and the likes wouldn't be affected. But what about CPA?

     
  2. borg

    borg Guest

    lol lets see how much money they lose cos of this
     
  3. shadowfax

    shadowfax Power Member

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    hmm interesting.. The guy making $20,000 per day (or was it $50,000) with Acai Berry would be definitely worried .... Anyway the free trial business model is not sustainable in the long run but that's just my opinion...
     
  4. oldenstylehats

    oldenstylehats Elite Member Premium Member

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    Most likely a CYA move to protect themselves from current and impending FTC rulings. Expect to see more companies follow suit.
     
  5. ForeverNever

    ForeverNever Power Member

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    Our industry changes every day and in that aspect it doesn't hurt as bad as say... shutting down a factory you work in.
     
  6. shadowfax

    shadowfax Power Member

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    Or actually save because there would be fewer lawsuits, fines from FTC
     
  7. crashed

    crashed Jr. VIP Jr. VIP Premium Member

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    If you people think google gives a shit about losing money think again. If you've been around you will remember the Google Slap when they introduce quality scoring. Several big names including Perry Belcher told google they would stop spending money with them unless they told them the secret, Google turned round and said "that's your choice, we don't need your money"... Most of them have gone back to Google with their legs between their tails!
     
  8. therat

    therat Regular Member

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    i've had a few pages slapped but so far landing pages work just fine

    i would be surprise if they slap landing pages cus that will mean a Whole Lot of accounts slapped
     
  9. Kriss

    Kriss Newbie

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    Err... you meant with their tails between their legs? Or is it just some other saying that's unheard of for me?
     
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  10. blackhataffiliate

    blackhataffiliate Senior Member

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    This could hit cpa companies and affiliates hard. Think about it for a second. How many of the offers being pushed through the cpa companies use the negative option billing? Also, the ones not using the negative option do not pay much at all, so this could deal a serious blow to cpa companies and affiliates alike.
     
  11. Kriss

    Kriss Newbie

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    Unless ofcourse you're least bothered about PPC. As in the case of many a BH'ers!

    I am not so concerned, I can do with limiting all my campaigns to Clickbank and Non-rebill offers. As most of my CPA earnings are from organic rankings.
     
  12. fusilli_jerry89

    fusilli_jerry89 Regular Member

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    Shit. I just found a campaign using free trial offers that gives me a shitload of money. I don't use ppc to promote it but should I still be concerned? I hope this doesn't cause some chain-reaction that destroys free-trial offers.. Any ideas?

    Wow a golden campaign that uses both CL and free-trial offers, and now both of them are going down :(.
     
  13. Kriss

    Kriss Newbie

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    Nope. The Free Trial method is a bit dicey but am sure it's going to be around for long.

    This is just a anti-lawsuit method by Google.

    Also - it's not very uncommon to notice that such moves by google, often get them a LOT of media coverage. Much more than any other form of Media Payments.

    Now, you would ask why would a large ass corporate like Google, need advertising? Well the fact of the matter is that even large ass corporations need branding. No wonder, google is the first to sponsor a lot of events, sends out gifts and markets itself thoroughly.

    Such - "Oh! Look at us. We're so fucking compliant with the FTC and we're in whole support of Fair Trade across the world" acts get Google the mention even in the remotest of discussion forums, newspapers and blogs. More people know that something like adwords exists and that means more advertisers and most of all more investors!
     
  14. blackhataffiliate

    blackhataffiliate Senior Member

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    As long as the ftc does not stop negative billing practices you should be okay. Even if they did, there would always be a work around.
     
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  15. silntrunin

    silntrunin Registered Member

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    A lot of advertisers will be affected by this. Most of the free trial offers are guilty of " Negative option billing specifically relates to sites that offer free trials, services, or other offers in conjunction with a subscription service. Sites in violation of this policy automatically enter users into a subscription if they do not cancel within the pre-determined trial period".
    They'll have to change their sales pages for sure. Just goes to show, never have all your eggs in one basket so when something like this happens you still have other sources of income.

    silntrunin
     
  16. ~@-kanye-west-@~

    ~@-kanye-west-@~ Power Member

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    thats a big loss on both ends
     
  17. CPA$$$

    CPA$$$ BANNED BANNED

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    In this business nothing seems to last forever. Make your money quick and move on to the next big thing.
     
  18. fusilli_jerry89

    fusilli_jerry89 Regular Member

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    Thank you blackhataffiliate! You just made my weekend!!
     
  19. herron

    herron Regular Member

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    If it drops the price of PPC then that is a good thing for a lot of advertisers. The best work around is to direct them to your own squeeze page and make a mailing list. You have time to turn them into multiple buyers then and you are out of reach of Google.
     
  20. yoyas

    yoyas Junior Member

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    But I suppose it is as simple as not direct linking to the offer site. Instead you can drive traffic from Adwords to your own page and from there drive them to the offer site. Otherwise Google would lose a lot of money, wouldn't they?