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What ranks best? Subdomain or geo TLD?

Discussion in 'White Hat SEO' started by JamesCam, Jan 30, 2014.

  1. JamesCam

    JamesCam Junior Member

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    Hi guys,

    I have an international website that offers services in different countries. I'm wondering if it's worth for me to buy all country TLD (e.g. .co.uk, etc) or if it would rank the same if I build the regional websites on subdomains (e.g. uk.mywebsite.com)?

    Does Google prefer country TLD perhaps?
     
  2. boomboomer

    boomboomer Executive VIP

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    If the website content is the same for all countries, go with country TLDs. If you have unique content for each country, it might be better to go with the subdomain (a sub directory would be even better).
     
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  3. JamesCam

    JamesCam Junior Member

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    It's not same content (it will be written into the country's language).

    But it's not unique either - it's syndicated from existing sources.

    I guess, I should go for country TLDs to be 100% sure?
     
  4. boomboomer

    boomboomer Executive VIP

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    Yeah. I think TLDs would be better in your case. It'll also insulate one site from the rest in case you decide to employ any questionable SEO methods :D
     
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  5. JamesCam

    JamesCam Junior Member

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    Ahahah that's a good one! :D
     
  6. farkasb

    farkasb Junior Member

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    You may consider using: rel="alternate" hreflang="x"
    For more info: support.google.com/webmasters/answer/189077?hl=en&ref_topic=2370587
     
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  7. SionAndes

    SionAndes Junior Member

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    If You have good budget then I always suggest for country TLDs as it's kinda easy to rank than sub-domains. Also Your other TLD websites will be secured if Google Penalize any 1 of your site. It wouldn't push penalty to all your TLDs. :) + if You'll manage TLDs to host on relevant Geo IPs then it would be good too.
     
  8. $Bunny$

    $Bunny$ Jr. VIP Jr. VIP

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    If he creates websites with different TLDs with the same content then Google will not penalize him for duplicate content ?
     
  9. ChrisX

    ChrisX Jr. VIP Jr. VIP Premium Member

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    Country TLDs can be a bit spendy, so you have to decide if the ROI is there.
    Also, if the content is the same (only translated) you must be careful to avoid duplicate content penalties.
     
  10. CreativeLinks

    CreativeLinks Jr. VIP Jr. VIP Premium Member

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  11. eveneven

    eveneven Regular Member

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    IMO some country specific TLD carries a lot of trust. not sure about search engines, and how they weigh it, but at least that's the common conception. People would rather click, and buy from, a country specific TLD.

    I.e. the .no domains require you to have some sort of business to register (or at least a organization #). This makes it seem less spammy.