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What Kind of Sales Page And Launch For The Highest Conversion?

Discussion in 'Making Money' started by Diviance, Sep 19, 2013.

  1. Diviance

    Diviance Regular Member

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    Hi everyone,

    For the last months i've been working on my own information product (video course). I've made member site and everything works great. Really happy with the results.

    The problem is the sales page. Lately i've been checking a lot of sales pages and product launches that i don't know what i can go best for.
    I've been thinking about making a video launch:

    Making 4 video's and make them drip. Last video is the sales video (something like this: productlaunchformula.com)

    But i'm worried that people will get annoyed and that a sales video doesn't work so good.

    Other possibility would be a standard sales page, but i think people are seeing too many of them lately.

    The other possibility would be to make a sales page, and put a video in of me. I think this one is the safest.

    It's my first launch so i really don't know what i can go best for. Yesterday i tried to make a 20 minute long video but in my eyes it just doesn't work.

    Would love to hear your ideas on this.

    Thanks!
     
  2. therage

    therage Senior Member

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    Convince me with your best sales copy and tactics to buy or sign up for the product, then the task will be to convince yourself to buy the same thing. After that you can basically sell it to anyone.
     
  3. Diviance

    Diviance Regular Member

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    Thanks.

    It's Dutch so i don't think you will understand a word of what it's saying.
    Today i started with the script.
     
  4. LaLore

    LaLore Regular Member

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    Split test between the standard and self-video version. You won't know which will have the highest conversion unless you do this.

    The PLF type site is good because you'll at least be able to get email opt-ins to send them back to the site.
     
  5. Diviance

    Diviance Regular Member

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    You mean the Product Launch Formula? I don't see an opt-in page there. Maybe you mean something else?

    Thanks for your tip. I will try split testing.
     
  6. IamNRE

    IamNRE Jr. VIP Jr. VIP Premium Member

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    How about one of those cartoon style sales videos.... there are a few people offering those types of services on here and WaFo.

    You can also hire script writers from fiverr.

    I made the video on my website moneysitecontent.com for under $50 lol using fiverr.
     
  7. Diviance

    Diviance Regular Member

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    Thanks, that would be an idea. But the problem is that the website is Dutch, so i have to find a Dutch copywriter and 'video-maker'.
    Also I want to sell the product by myself, because i've created a 'fuss' around my own name. I want to make it a bit personal.
     
  8. IamNRE

    IamNRE Jr. VIP Jr. VIP Premium Member

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    Go to the local college, put up a flyer :) (I am presuming you live in NL).

    All the best.
     
  9. Diviance

    Diviance Regular Member

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    Thanks.

    But what do you think. Will it sell better to make it more personal, so that people actually see me or hear my voice? Or let somebody else tell the story?
     
  10. therage

    therage Senior Member

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    If you can't translate your sales copy into English, yet you can type it makes me think you are going to fail hard. You aren't even sold yet on the product so the answer stands that you need to go back to basics. So unless you can come up with some AAA amazing copy writing or your product is so unique that it makes regular people crap their pants for it I see no good conversion rate for it. Also for advertising you were clueless so let me help you out. you can either do seo and let Google bone you, or you can buy your traffic and bank on Google's greed. Combine both for a win win solution.

    I see this situation time and time again as you are not ready to sell the product. As for you being visual and audible that is the STANDARD that most scam artists (American "Internet Riches Coaches") use to make money. Also flood your page with good social promotion whether it be fake from Fiverr or bought of quality from a BST on BHW. The more you follow the psychological steps to writing good sales copy, the better the sales will be (if you have a quality product).
     
    • Thanks Thanks x 1
  11. Diviance

    Diviance Regular Member

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    Thanks.

    Of course i can make a sales page and of course i can translate. It's just that when somebody else makes a sales page, how can he/she sell something that he/she didn't make himself?
    Thanks for your tips.