I'm trying to compile as much information as possible regarding local SEO for an article I'm about to write. In your option what are the keys to ranking in local search results? From my experience the following are all major factors: local citations plus ones backlinks reviews (Yelp, Google+) Additionally, ensure that the information on your website is consistent with that of the citations, ie: same phone number, same address, etc. People ask what citation are NAP (name, address, phone number) listed on sites which don't necessarily require a link back. So local directories, social pages, local newspapers, etc.. Make sure your address is consistent across all social media networks, and using location tags within your website (titles, footer, copy, meta descriptions, etc.) Please add any other advice you may have.