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What Is the next big thing in internet marketing ? or is it going to be same?

Discussion in 'New Markets' started by sam1305, Mar 2, 2017.

  1. Mark Eternally

    Mark Eternally Junior Member

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    Psuedo-Artificial Intelligence in Analytics and Profile Management.

    Here is a for instance: I purchase some nifty hardware or processing time on-the-line, and I create solid analytics which are targeted for people like us, as in, those of us who want to push marketing, and/or internet marketing, further every day. Then, I pull my Clients' Client data, tweak my system a bit, run the data through my system, and provide highly customized information to my Clients. This has been going on for a while, but with psuedo-artificial intelligence, it can reach another level.

    This does not have to be just the realm of FB, Amazon, or Google. This could be applied in small independent businesses, which do not even have a website, but if they run the right data through, with all of the inputs (variables) available today, insane results are possible. How is this, when I can predict brick and mortar sales to the hundreds of dollars in a business that averages tens of thousands of dollars a day, then I know I am onto something. Then, when I know how to tweak real-world inputs to do what is essentially A/B Testing, then monitor results, make the appropriate adjustments, then automate it further, I know this is a money maker. (and I am not even done with my first fully running system!)

    So, what is next in *MARKETING* to include Internet Marketing, is further utilization of psuedo-artificial intelligence along every aspect of business.
     
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  2. SEOMadHatter

    SEOMadHatter Jr. VIP Jr. VIP

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    I think what these guys are doing is cool as fuck. But you don't even need to look as macro as Uber and Netflix clones to see it in action. Smaller ventures are cloned as well. In fact, you don't even need to look as far as third world countries some surprising success stories in the west are just clones of other businesses with little or poor internet marketing. Businesses which are failing to adapt are just as open to cloning as big ones are to being copied in other countries.I can only imagine this will continue.

    Fuck. I've been practicing the Hokey Pokey for 2018.
     
  3. sergioatp

    sergioatp Registered Member

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    If the ebay clone story is real it`s truly amazing
     
  4. Cool-Man

    Cool-Man Newbie

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    Hello there, I extremely like that show and I live in an underdeveloped nation. Would you be able to give a case of any thought that was executed, all things considered? Much appreciated
     
  5. xWGx

    xWGx Jr. VIP Jr. VIP

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    Data. Data. Data.

    Thats where we are at and it probably is a 'big thing' in many ways and will be for the time to come.

    Data exchange isn't new - however - its something more of which is done within large enterprises and big brands.

    With how things are now - data collection and precise targeting is getting easier by the day.

    With almost every business going online and MOST of them collecting shit-ton of data on their customers - things have changed a lot.


    I think - once again - if you're rich - getting richer is PRETTY easy.

    Lets say you want to open up a restaurant in a city X and you want the cuisine to be Y and the price per person at your restaurant is $100.

    What would you do? Just pop up a restaurant and WAIT?

    Not in this day and age.


    You'd approach top 3 food delivery apps / services in your city X and ask them for data on all people who have made repeated purchases for cuisine Y and have purchased for over $100 on average per order.

    Sure. They'll charge you shit ton for this data.

    But - think of it. How much is it worth?

    Say, this data gets you 20,000 people - their HOME address - their HOME / MOBILE number - their name - their bank detail - their purchase history (and you know these are ones who LOVE your cuisine) - and you know they are the ones who can afford $100 per person for food.



    What are the odds that you'd fail?

    Instead of marketing on FB or Google or what-not - just SMS marketing to these people + sending out flyers to their home about your restaurant - that itself can ensure you're well off from the get go.



    Its the precision that is of importance here.

    Its not about collection 1 million e-mails and VAGUE ideas about someone.

    Its not about collecting data that FB has on people - that is not as specific as it gets.



    Its micro niches - and data that they gather. Thats where the money is at the moment.

    -




    Now, think of this in another perspective.

    Consolidation of data which is location specific.

    Lets take a place like Venice or Dubai.

    A specific city.

    And imagine how the population of such cities is somewhere around 1 million people or lower.

    What if you consolidate data from various top online services within this LOCALITY?


    -


    Food + Shelter + Clothing + Electronics


    You find top 3 online suppliers of all above and COMPILE data.


    -



    Even if you have all data on 100K people in the city.

    You know what a person eats, how much he spends on food, what day he orders out most likely, what time does he order out most likely, what real estate he rents and buys and sublets, what clothing does he shop online, how much does he spend, what brands he is into, what electronics does he buy, how often does he buy them and so on.


    This is not FB and Google type of data.


    This is like so physical and realistic.

    With such data on just 100K people -

    You can basically start up any business you want and be sure of its success IF you have the money to buy this data.

    ---



    I know I'm generalization a lot here and being vague myself.

    Just hope I'm getting my point across!

    Cheers :D
     
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  6. firasL

    firasL Newbie

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    @xWGx i completely agree you. Data and AI are the future. and now it's the right time. people who work in AI (including me) know that this is exactly the right time. alot of businesses can be made and alot of money is waiting and marketing will never be the same as all the other sectors. Ai and deep learning will change everything. i do't know much about marketing but i know about AI and machine learning (i am having a phd there) so i can tell you if you don't adapr to the new age you will be left behind :)
     
  7. HelloBTCMINER

    HelloBTCMINER BANNED BANNED

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    It's sound so fucking REAL:eek::eek::eek:
     
  8. Tolyo

    Tolyo Newbie

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    Who knows.. probably speech recognition and general targeting will improve dramatically and grow more complex. It will probably be scary how well Google will cater to our needs.
    There will probably be less privacy and more consequences for unlawful conduct(spam.)
    It will be veeery interesting to see how VR will become part of the industry. Virtual shops are already a discussion. Imagine a virtual store where you can try on clothes and see EXACTLY how they will fit/look.
    Another big thing is quality of content and design is always going to be improving, I think we have mostly forgotten how we used to just put up with complete bullshit on rubbish loooking websites, as long as you got a hit that was somewhat relevant it was worth looking.
    Jeez most websites weren't even written by english speakers, do you remember that?Wouldn't be surprised if that's the only reason TuckerMax and Maddox made it, they were the only people on the internet that had character and actually made you feel something when they wrote. These days if I see one design flaw or poor content im borderline disgusted.

    OH yea and Adsense and Amazon are going to pay even less lmao.
     
  9. Ivex

    Ivex Junior Member

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    There is a word for this and it is called direct marketing :)
     
  10. niel1996

    niel1996 Newbie

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    "Every new service you see in Silicon Valley will be copied and brought to third-world countries. You can do the same. Read about the company Rocket Internet. Basically all they do is steal new ideas from Silicon Valley and bring them to third-world countries and grow like crazy."

    That's a good idea. Or maybe just focus on Europe? Most of the time you see business ideas first in America and then they come over here. (I live in Belgium).

    You could also copy good idea's and make them even better by adding your own improvements. That's even better because you then have an advantage on the competition. It's not just a ripoff, people don't like that. They want the real thing you know, or an improvement of the real thing.
     
  11. 19501

    19501 BANNED BANNED

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    I dont think IM is dead, for many its still working
     
  12. Houdinii

    Houdinii Regular Member

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    In the long term, internet marketing is going to follow whatever the trends take it, and right now the trend is all in on AI. Google's going to further their quest on perfect content, and that includes trying their best to understand exactly what's on a page or what's being advertised and in what context. Search results won't be based on keywords since Google is eventually going to understand people on the personal level. It'll look at the last twenty searches and try to guess the next 20. This alone will change the landscape. Everything, from the point of view of the advertisers to the content creators will probably be working towards some data-driven generic-specificity that tweaks whatever new metric we are faced with. Facebook is always cleaning up some mess or another, so they are going to be doing their best to understand what's in the media we post in order to save us from ourselves, or that's what's said anyway. Either way they'll know what's inside our videos and our pictures and will be able to further target consumers to unbelievable levels. Then there's issues/places like Amazon. What if the US government did decide to go forward with anti-trust proceedings? Can you imagine the shakeup in just the IM world? I honestly have no idea which way that would end up.
     
  13. Deen0229

    Deen0229 Jr. VIP Jr. VIP

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    It's all about increasing accuracy of targeting and decreasing cost of exposure.
     
  14. Pentacles

    Pentacles Newbie

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    It's really interesting jumping into this thread a few years after when this was first started. With automation and AI sweeping the industry, I think marketing power now lies in individual small to medium-sized creators and influencers who connect with their audience through authenticity and vulnerability. Think Instagram stories that show the mundanity and turbulence of day-to-day life, the "behind-the-scenes" or vulnerability themed captions under a styled image, or voice messaging in direct messages. The big influencers and companies can't handle that sort of "human-ness", but that's what really fostered high engagement, loyalty and trust. Marketing has always been about how to talk directly to your audience, and now we as consumers want to feel like we are talking to a real person as we're getting more and more numb to mass marketing messages and generic tactics.
     
  15. surfer30

    surfer30 Registered Member

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    Tricks are everywhere from banks, governments and from people selling shit. But don't forget affiliate marketing is no dead. I still remember when I read jeff Walker book " the launch" he was reading that email marketing is dead, buy the reality it still makes him millions every year.

    If you are passionate about something and you serve people that means you are solving a problem and you get paid for it.
     
  16. surfer30

    surfer30 Registered Member

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    I don t understand your language, write on English so that all people can help you.