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What does affect ranking of a single post in Search Engines?

Discussion in 'White Hat SEO' started by aspe_heat, Jun 26, 2013.

  1. aspe_heat

    aspe_heat Power Member

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    So let's say I have a website about iPhones abd my main keyword is "iPhone news". But then I create a post which says "Apple sales figures in 2012" and I set the post's keyword as "apple sales figures" woth that SEO plugin by Yoast for WordPress.

    After a few hours, I start getting 5-10 visits to that post from Search Engines, even if my website's homepage is getting that many visits from SE's daily.

    So I am wondering, what does affect the position of posts in SE's? My website is barely 2 months old, and I am getting thousands visits from SE's weekly, and obly like 0.5% actually land on the homepage. When I see search queries and type them into SE's, I am usually ranked first or second, and I don't even have an idea how.
     
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  2. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    It's an Algo, of course it can be gamed.
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    If your post was the most relevant (or evaluated at such by the search engines), it's expected to get ranked like that.

    Most of my authority sites get ranked for longtails with next to no SEO work simply because those domains have a decent PR, are considered an authority in the niche, and have very low bounce rate - Google trusts them.
     
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  3. thedorf

    thedorf Senior Member

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    Good luck with your success. You may have hit on something with that news bit. Would love to discuss further if you have Skype.
     
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  4. BadyBoySEO

    BadyBoySEO Regular Member

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    For long tail keywords you can rank quite easily, if you have built up authority in the eyes of Google. I have had similar experience with Google, using the Yoast plugin will probably mean that you have good on page SEO which will help too.
     
  5. aspe_heat

    aspe_heat Power Member

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    I don't really think I have a good on-page SEO. Well, my articles do have it (I believe so), but the rest is...just awful, especially a homepage. I believe that, after changing a theme, my website doesn't even have focus keywords nor a good description. But I'm working on fixing it.

    @thedorf - I checked your PM, but I'm gonna reply it later, just came back off a 12-hour driving madness, so need to get some good rest, then I'll be back on BHW.
     
  6. WebMeUp

    WebMeUp Regular Member

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    You may also see your site ranked first or second due to personalization settings.
    Just make sure your do not get personalized results (by selecting the Private Browsing option in Firefox or using Google's Incognito Window in Chrome).
    This is not necessarily the case, but you the results can be slightly different when personalization settings are off.
     
  7. UrsuAke

    UrsuAke Power Member

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    If it ain't broken don't try to fix it. Just build on what you have, scale up the article rate and bank from it.