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What do you think of this pricing model for monthly SEO?

Discussion in 'Black Hat SEO' started by mqs1000, May 30, 2013.

  1. mqs1000

    mqs1000 Power Member

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    I have a friend who wants me to start SEO on his restoration company in Long Island. I'm not sure what to charge him so I had an idea to let him decide how much he wants to pay me. I would do this through a system where I rate keywords 1-10 based on difficulty, and set a price per keyword, have him choose the keywords and add up the prices till the end of his budget.

    So for example. First I'm going to make a giant spreadsheet pairing together areas in Long Island, NY with restoration terms. I would then do some basic research to see the difficulty of the words, and then rate them 1-10. The spreadsheet I would show him would look like this except have hundreds of terms (I would outsource this work.)

    [​IMG]

    I would then show him a pricing system where I charge per keyword. These prices aren't set in stone but it would look something like this:

    Rating Price
    1 $2.50
    2 $5.00
    3 $10.00
    4 $20.00
    5 $40.00
    6 $80.00
    7 $160.00
    8 $220.00
    9 $440.00
    10 $880.00

    So let's say his budget is $800 a month. He can choose 5 keywords with a rating of 7 ($160 * 5) or any combination. We will agree to a time period where I can deliver those keywords to the top page (say like 2-3 months or so) and then we can meet again and have him pick new keywords.

    Is this a smart idea or is its stupid? What potential problems do you see with this system?
     
  2. VinceC

    VinceC Elite Member

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    I think it will be better to get out of this rating system. One never know which keywords will be ranking be it in your eyes it is diff or easy to rank, sometimes weird thing does happen. Rather you make it base on the number of keywords your clients need and when the campaign started, try to rank some easily rank keywords to make them happy.
     
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  3. mqs1000

    mqs1000 Power Member

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    So you think I should charge per keyword regardless of the level of difficulty?
     
  4. mqs1000

    mqs1000 Power Member

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    How much would you charge per keyword?
     
  5. shekian

    shekian Newbie

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    I think its a little risky,I wouldnt trust google althought you have everything analyzed.... I agree with VinceC, charge for number of keywords, you'll rank some in no time. Good luck
     
  6. VinceC

    VinceC Elite Member

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    I not into seo biz, but most of the provider offering packages of 5, 10, 15, 20 keywords. Pricing wise, will be better to find out in your local area seo companies, how much they offering. From there, judge how much you decide to make and what your services different frim theirs.
     
  7. mqs1000

    mqs1000 Power Member

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    How much would you guys charge per keyword? And also, what time period on average do you agree to? So for example, lets say he picks 10 keywords. Do you say, okay it will take me 3-4 months to get most of them ranked, and then meet him again and have him pick new keywords? I genuinely want to help the guy out and have his business succeed so I
     
  8. the_demon

    the_demon Jr. Executive VIP

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    1. Why are you paying to do keyword research for him? Even if outsourced, if the client doesn't know what keywords they want. Then they need to pay for your time spent performing the research. Any serious business person knows information costs money. If they don't want to pay for research they aren't worth your time.

    2. Your model isn't very good. You're rating categories are way to broad and also under priced. You first need to know their budget and then either the client can provide some keywords as a starting point and then you can prepare a quote based on the keywords provided and let him/her know which will fit within his/her budget if any. If none fit their budget either let them suggest a few more reasonable alternatives or start billing for keyword research.

    3. The time it takes and price charged should be based on the level of difficulty to rank each keyword within the allotted time frame and of course factor in your desired profit margin.
     
  9. mqs1000

    mqs1000 Power Member

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    1 - Only cause he's a friend and it will cost me only $25 on Elance for the 700 location/keyword combinations. I probably wouldn't do this for anyone else.

    2 - So I should split up the meeting into 2 meetings then is what you're saying? In the first meeting I get his budget and which keywords he wants, then do the analysis and meet again with a quote?

    3 - This sounds exactly like my system. What am I missing?
     
  10. dennica

    dennica Jr. VIP Jr. VIP Premium Member

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    if your sure to rank them, thats ok...

    but if your not sure, best is to do monthly packages...

    you should have access to several link sources to be able to make it rank.