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What do YOU look for as an affiliate marketer when you promote a product/service?

Discussion in 'Affiliate Programs' started by rockong, Oct 11, 2012.

  1. rockong

    rockong Power Member

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    Alright, so I'm sure we all have our methods in choosing what affiliate product to promote. What I want to know is, besides the usual methods like ranking by gravity on Clickbank, what do YOU actually look for when you get in the details of an affiliate program?

    For example, is it payout %? How attractive the landing page? The amount of affiliate tools that are offered?

    I'd like this to be a thread where:

    1. Product developers can learn what attracts affiliate marketers, especially over their competitors
    2. Beginner affiliate marketers can learn tips from the pros
    3. And overall, for everybody on both sides to make more money

    If everybody on both sides continue to improve based on your suggestions, then we can work to improve the IM game even further ;)

    Excited to hear everybody's insights! :amish:
     
  2. imperial444

    imperial444 Elite Member

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    Occupation:
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    I look at
    - How attractive offer is (including landing page)
    - How the whole conversation process goes. (I know bunch of CPA offers that are just impossible to fill down in a test mode, that's why you have 0$ from these offers, since they take the whole life to get finished)
    - What's the conversation rate %. I also compare it to the other rates at other companies
    From my personal experience 90% of fails are mostly because of the offer quality, not the method or traffic itself
     
  3. ipwned

    ipwned Regular Member

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    This is basically it
    - Whether it is a product I would personally use
    - Conversion rate
    - How attractive a landing page is (Most landing pages I see are so spammy and full of shit)
    - How well I know the target audience (I'm a teenager - I don't want to promote products to 30 year old married men I'd just fail cos I barely know anything about them and learning will take a long time)
    - Reviews of the product
     
  4. PandaDomo

    PandaDomo Senior Member

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    A few things:

    - Gravity of around 50-80. Low enough to avoid lots of competition, high enough for sales.
    - Check to see how much you will earn if you get a sale. I like the $25-45 range. Enough to make
    money each sell, but the product cost is still low enough to attract buyers.
    - Read the sales/landing page. If you manage to stay moderately interested, then this is good.
    - Check the product itself in Google's keyword tool. For example, "How to get ripped muscles"
    is the product name and that is what you should check in the tool. Usually 1,000-5,000
    global exact monthly searches is good.
    - If you are ranking for YouTube, type in the product name in or the long-tail keyword you are
    targeting. Make sure there is already a video on the first page you can already out-rank.

    Just throwing a few things out there is all. Hopefully this will help someone.
     
  5. rockong

    rockong Power Member

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    Thanks to the three of you that contributed. I'd actually love to learn more about your needs as an affiliate - going to PM you 3 :D