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what are the best on-page seo techniques?

Discussion in 'Black Hat SEO' started by Samlko, Mar 2, 2012.

  1. Samlko

    Samlko Newbie

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    Please suggest me some of the best on page techniques that will certainly enhance my website ranking in search engine.
     
  2. littleg2008

    littleg2008 Senior Member

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    Ensure keyword is in the following:

    Title
    Meta description
    In the first 7 words of your opening text on the desired page
    your URL if possible

    Look to have the keyword density on the page at around 3%

    Set your images with alt tags as your keyword

    Ignore meta keywords
     
  3. Gormagor

    Gormagor Junior Member Premium Member

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    Regarding the content itself:

    1.) One keyword focus per page.
    2.) Keyword underlined, italicised, and bolded once.
    3.) Keyword in H1, H2, and H3, ideally at the beginning of each title.
    4.) Keyword density of 1-3% within article body (and, ideally, entire page).
    5.) Post title and meta description begin with keyword.
    6.) Interlinking to other articles, and occasional links to authority sites (e.g. Wikipedia).
    7.) High-quality thumbnail image with keyword for alt text.
    8.) Keyword in URL.
    9.) Use a sans serif font, like Arial, for your articles. Sans serif fonts are more fatiguing to read than those with serifs (such as Times New Roman) because the text doesn't flow as well. Thus, with a sans serif font, the reader is more likely to take little breaks from reading your content - and stray towards your adverts.

    On a more general level:

    1.) No adverts above the content itself.
    2.) A small header image that brings more content above the fold.
    3.) No CTR theme (Google hates them and will probably start penalising them by default in the future).
    4.) An unobtrusive background (e.g. all black or all white) that encourages viewers to focus solely on your content, and not what lies outside of it.
    5.) Link to the sitemap for the search engines (in the footer is a good location).

    The best two plugins for SEO are SEO by Yoast, and Easy WP SEO.
     
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  4. djarum76black

    djarum76black Junior Member

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    Need more advice on this.
    is every single keywords should be underlined/italic/bold? Or?
     
  5. conrad

    conrad Regular Member

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    No only a selected few, there should be some left that are not underlined/italic and bold
     
  6. Gormagor

    Gormagor Junior Member Premium Member

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    No, that would look silly and probably fail a custom review in a second. Keyword underlined once, bolded once, and italicised once per article (with the formatting spread out, so you don't bold the keyword in the same sentence or paragraph that you also underline it). This way, you will give authority to your keyword in a varied manner without affecting the article's readability.
     
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  7. zerocoolflo

    zerocoolflo Regular Member

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    Good advice for newbies

    Thanks + rep given for helping them
     
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  8. spruitje

    spruitje Junior Member

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    Might have to do a little test with this tip. What you say does make sense at first glance but will changing to a font that requires more effort to read not increase bounce rates?
     
  9. Gormagor

    Gormagor Junior Member Premium Member

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    Well put it this way: Do you think what I'm writing now is difficult to read? Because we're all writing in Arial.

    See, it's not that bad. But I guarantee that if you read a whole essay or even just a really long post in this font, your eyes will become a little restless from the exertion (doubly so if the text were black and the background white). There are no serifs to aid the flow of the prose.

    The difference is probably too insignificant to affect bounce rates. But if you really want to improve your bounce rate, then truncate your articles so that the reader has to click on a 'read more' button to view the remainder of the text.
     
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  10. raven123

    raven123 Regular Member

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    Wish I had this when I was starting out.

    Thanks + Rep
     
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  11. Donestrgling

    Donestrgling Regular Member

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    Sweeet! I love this forum because after a year or so of reading and testing. Im sure that I can find a job doing this for another company or for myself. And make a ton of money. MONEY MONEY MONEY MONEY! I need more!
     
  12. spruitje

    spruitje Junior Member

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    Yeah I know. I mostly use arial on my sites in combination with the "read more" on the homepage . I just never really thought of using fonts as an seo/optimization method. You just gave me the idea to test some more exotic fonts to see how it affects ctr and bounce. Thanks
     
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  13. Gormagor

    Gormagor Junior Member Premium Member

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    I disagree. How much time does it take to copy/paste your keyword into the meta keyword box? It's worth doing, even if doing so only improves your page's SEO score by 0.5% for one of the smaller search engines.
     
  14. mdsurf

    mdsurf Senior Member

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    You would be best of reading a ebook about this as there are plenty out there that focus solely on this topic and have great information, i bet there are some in the downloads section you could check out
     
  15. thedon23

    thedon23 Elite Member

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    Gormagor, great list. I'll +rep you when I'm home (on my phone now haha).

    Just one thing I'm not sure I completely agree with.. The "one focus keyword per page". I've found it to be far more effective to use one main keyword, then 3-5 related keywords. I think it just doesn't look natural if the exact same keyword is being used on the page over and over.
     
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  16. Gormagor

    Gormagor Junior Member Premium Member

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    Thanks buddy. :)

    I think it's inevitable that your site will feature several related keywords if you concentrate on writing robust, high-quality material. I mean really, how can you create a page that focuses on the main keyword "Black Hat World" without employing several related keywords in the article (and even the meta description) like "black hat SEO" or "black hat forum"?

    When I've finished writing an article and publish it, I'm often surprised by how many secondary keywords I've organically (i.e. not consciously) inserted into the article - keywords that automatically become links to their respective pages elsewhere on the site. I didn't focus on inserting them, they just appeared naturally on the page because they're related to the main keyword. However, if I consciously tried to insert them into the article merely to bolster the keyword numbers, the article might feel contrived or even bloated.

    So I personally just focus on one keyword. I find that if you (or your writer) concentrate on composing high-quality articles, secondary keywords will 'insert themselves' into the page naturally and unobtrusively.
     
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    Last edited: Mar 3, 2012
  17. MrMan

    MrMan Newbie

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    what Gormagor wrote. You should also lookout for over optimization. Its enough to repeat your keyword just a few times in the content. G knows what you are trying to rank....
     
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  18. randyya

    randyya Junior Member

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    diversify your website content based on your keywords in every pages. tile, meta desc are most important, and also required unique contents on your website pages..
     
  19. monty82

    monty82 Junior Member

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    dont't forget LSI keywords. place 3 - 5 keywords on your content.
     
  20. SEO Sicko

    SEO Sicko Jr. VIP Jr. VIP

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    At first, you have to focus on keywords.Because keyword density is an important factor.

    You should concentrate on title and meta tag optimization.

    URL optimization will attract more users to your site.By that, the traffic of your site will get increased.

    Google will always check on content so your content should be appropriate to your site.

    Use 1500-1800 words for better results.And also, it will give a better understanding for visitors.