I haven't paid for these or built these. There's a bunch of Web 2.0s being built linking to my pages. The weird part is, there are generic anchors being used like "read more" etc so I don't know what to make of it. It's very obvious that it IS in fact some sort of SEO campaign and not legitimate links. There are also exact match anchors pointing at the wrong page of my site which is strange. What should I make of this?