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[Web Owner] What to charge for advertisement impressions?

Discussion in 'Making Money' started by TheOnlyKazm, Sep 9, 2013.

  1. TheOnlyKazm

    TheOnlyKazm BANNED BANNED

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    Hello BHW,

    I have recently acquired a website that reaches 900k (barely over) impressions per month. The current monetization method includes a pre-rolled advertisement and also AdSense. I'm not so much a fan of AdSense and I know Direct Selling is a good way to go (if you can find advertisers) so I was wondering. Before I start looking and talking to advertisers (and sounding like an idiot) what's a good price to charge.

    I.e
    "$x.xx per week, month" whatever.

    A few stats:
    avg time on site: 43 seconds
    August Hits: 903,146
    AdSense Stats: 903,155 Impressions. 1,953 clicks. $0.21 CPC

    Thanks for your help fellow members.
     
  2. therage

    therage Senior Member

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    For your nice it depends on advertisers and if they are willing to buy such traffic. Does it convert? Is it a highly in demand buyers driven niche? These come into play when trying to hook a advertiser. The avg time duration is pretty low so it will be hard selling any space with that crappy time on site.
     
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  3. TheOnlyKazm

    TheOnlyKazm BANNED BANNED

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    Yeah I figured that the time on site would be lowerd, however due to the niche it's quite hard to keep them longer. I'll try to improve this. Thanks for your input. Thanked and repped.
     
  4. SkyrocketSEO

    SkyrocketSEO Jr. VIP Jr. VIP Premium Member

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    check what your competitors charge on buysell ads