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[Warning] - Read This Before You Invest In Guest Post Services

Discussion in 'White Hat SEO' started by SolidTactics, Mar 12, 2017.

  1. SolidTactics

    SolidTactics Power Member

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    As you know Guest Posting is HOT. However many people don't understand that there are REAL differences between guest post services.

    One of those factors is "Round Up" Guest Posting versus "Exclusive" Guest Posting. Most of the guest posting services I've personally seen are "round up style". They are extremely cheaper than exclusive because you and 5 - 20 other businesses are getting a mention (i.e. backlink) within the article. Where an exclusive guest post (what I provide for my clients) are more expensive because only your business is featured within the article. The article actually focuses 100% around your business.

    Rand Fishkin just created a White Board Friday Video the other day talking about this very topic, and he even says that "round up" style content is considered spammy and you don't get much value from it. See the video here: https://moz.com/blog/better-alternatives-expert-roundup-style-content-whiteboard-friday

    So the next time you are thinking about purchasing guest post services, you might want to ask your provider if the post is a "round up" or if it is 100% exclusive where you and only your business is getting featured ;)
     
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  2. Sristy

    Sristy Jr. VIP Jr. VIP Premium Member

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    And why this is in White Hat SEO forum, guest posting is also black hat as per Google. Any unnatural link building is blackhat :D
     
  3. CenterCB

    CenterCB Jr. VIP Jr. VIP

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    Sure, very informative
    The more the backlinks from one page, the less link juice each backlinks get
     
  4. 100% exclusive will be more expensive.
     
  5. Mr Dingle

    Mr Dingle Junior Member

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    Call me skeptic but you wouldn't be recommending any gust post services by any chance?
     
  6. SolidTactics

    SolidTactics Power Member

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    The type of Guest Posting I am referring to is ethical, white hat guest posting. In general guest posting is considered a white hat practice because you are dealing with editorial links which is acceptable according to Google guidelines. The kicker is that many of the newer guest posting services are "round up" posts which could in theory be completely editorial but in most cases they are just spam, so this post is to educate and enlighten those who may not know the differene. Do you engage in guest posting services Sristy? Maybe you can share some of your experiences with the community?
     
  7. SolidTactics

    SolidTactics Power Member

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    I see those roundup posts like those old school paid directories. Pay $5 bucks and you get a link along with 100 others....
     
  8. SolidTactics

    SolidTactics Power Member

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    yes obviously it will be more epensive but you need to see the big picture and understand what you are getting. You're getting real exposure, you get the opportunity to exercise thought leadership, you have the opportunity to generate tons of referral traffic and leads and your site is the only one to get that backlink... more expensive = more valuable.
     
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  9. CenterCB

    CenterCB Jr. VIP Jr. VIP

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    Yes, that is useless
     
  10. SolidTactics

    SolidTactics Power Member

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    Mr. Dingle, I'm simply making people aware that there are SERIOUS differences between guest post services. Many people think that all guest post services are the same. A DA90+ link for $200 on a round up versus a DA90+ link on a full feature article for $3000 is a huge difference people need to be aware of. Do you invest in guest posting services?
     
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  11. Mr Dingle

    Mr Dingle Junior Member

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    I have done but not at those prices
     
  12. Sristy

    Sristy Jr. VIP Jr. VIP Premium Member

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    Nope, somehow I am not convinced. Aren't you asking for a link along with the guest post, if so then it no way is white hat. Back in 2012 when panda penguin were handing out penalties for unnatural links they used to provide sample links for the webmasters to convince themselves. You will not believe the sample link I got, it was a link to one of my website URLs from Emirates airline website. When I pointed out that it is not that I paid for that link some dickhead who reviewed my reconsideration request just didn't bother to even look up but just gave an automated reply. I have no hope in their system and I believe they are just bots which decide what is spam or not. There are no manual reviewers else a website of Emirates Airlines do qualify for a manual review. Come on mate let us not continue to fool ourselves.
     
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  13. freckletone

    freckletone Jr. VIP Jr. VIP

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    I've seen those "roundup style" guest posts on big sites including Entrepreneur., Tech.co and even the yahoo small business blog which syndicates from AllBusiness.com

    It's a prolific Forbes/Entrepreneur/Amex/ contributor that is doing these roundup posts. I am not going to name him but he is one of the biggest link whores on all of the big "authority" sites.

    He does this as he probably has close to 100 clients and wants to jam 10 at a time on an article on Entrepreneur etc. Since he's uber successful and famous in his own right all the other writers are copying this style too. I actually tried it once on tech.co but the article didn't go through
     
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  14. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    I think the benefits need to be weighed wit the costs, and the difficulty of finding an contributor/editor willing to stick his neck out and link to a smaller site outside the safety of the "round up" environment. Does anyone have an apples to apples comparison of what they've seen (on the same site) a round-up type post cost vs what they've seen an exclusive non-authority link spammed post cost?

    -ThopHayt
     
  15. MisterF

    MisterF Jr. VIP Jr. VIP

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    Funny enough I was contacted b a guy today who had seen an article with a link to one of my sites in a publication and wanted to offer me several similar type links.
     
  16. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    Was he legit? I'm guessing no...?

    -ThopHayt
     
  17. MisterF

    MisterF Jr. VIP Jr. VIP

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    I deleted the email and marked it as spam.....