I know it really shouldn't be hard to convince someone about why this stuff is incredibly badass, but my brother is interested in JVing a membership site with me and I want to find something mainly to keep him motivated through the building process. He's an awesome writer and can do cool videos, plus he's perfect for the niche we're doing. So yeah, I want him to stick with it through the tough part so we can reap rewards. Can you guys remember any book/blog/forum thread/video/method that got your blood pumping and your brain pounding when you first started IM? Thanks!