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Want to make some of my PBN look like high quality affiliate marketers and advertising

Discussion in 'Black Hat SEO' started by Silverbacksuccess, Mar 23, 2014.

  1. Silverbacksuccess

    Silverbacksuccess Newbie

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    Hello,

    I've been lurking for some months and have read copious amounts of information but I have been able to find the answer to this question. I run a niche ecommerce site that I would like to think is starting to enter into the realms of "authority" about 30,000 words in guides alone not counting very long and detailed product descriptions, and 50 or so separate blog posts - I would estimate 250,000 words. However, I would like to build my back links up (I'm at less than a 100 although I have some from very good sources).

    I've started to work on my personal PBN and I've got some great very brand-able domain names - only a few have existing backlinks but all have some age on them. I would like to make some of these authority sites in the their own right and my thought is to make a portion of them appear to be very well done affiliate sites (the kind that an non IMer would not realize they are affiliates). Others I could use to place my own non-follow advertising banners (and a few do follow links in the content) to make them look as they are independent websites trying to generate some income.

    My question concerns the mock affiliate sites. Would a do follow link inside the text need an affiliate code to match up with this intent? Should I sign up for an affiliate program that works with my shopping cart to make this happen (more expenses)? Could I also use an java script "buy it now button" or a iframe product listing and be safe and make it appear natural?

    If Google wasn't so intent on knocking my product listings way down in the SERPs anytime I wrote a separate review article on my main site I probably wouldn't even be going down this road so I don't feel any bit of remorse for attempting to "cheat" their algorithm.

    Also, on the sites that I want to appear that I place my advertising on - is sitewide no follows attached to a link to a JPG or animated gif a good idea in terms of stuffing? Too big of a footprint?

    Any recommendations would be much appreciated.
     
  2. SteveWaller

    SteveWaller Regular Member

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    Here's my advice based on my own personal experience...

    Spreading yourself too thin by trying to build multiple authority sites at one time is risky but the concept of trying to make a PBN site appear natural is a good one.

    Always remember that your main focus should be your ecommerce site and spending time on this is generally going to give you a higher ROI than any other "authority" site you may create.

    You can use banners and affiliate links to make your PBN sites appear more legitimate but only ever do this IF there is absolutely zero way to detect a footprint between sites. So if you use a CPM network that has your unique identifier in each URL/link then this would be bad but if you created your own banners for sites with static links then this would be ok. The same goes for affiliate links.

    If your main aim is to make the affiliate sites look natural then why not simply mock up your own banners for related authority sites and link to them (with nofollow of course) as this would give the appearance of advertising without you actually having to sell any links (which takes time and effort).
     
  3. Silverbacksuccess

    Silverbacksuccess Newbie

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    Steve,

    That's great information. Yes, I would be spreading myself very thin but I'm quick writer and have been building a team from oDesk many of whom have worked in my niche or have wrote for me enough they know almost as much as I do. Granted they are US based and college educated so it gets a little pricey.

    The thing that I'm running into with my ecommerce site is keyword cannibalization. For example, If I write a review article on blue widgets it knocks my product into never never land in the SERPs. If Google's algorithm were smart enough to return different search results from the same website for various long tailed combinations then I wouldn't really pursue this. The multiple authority site strategy may also allow me to get multiple listings on the first couple of page.

    The affiliate links would all be different identifiers. Basically I would register with a service compatible with my shopping cart (flat fee from thirty to two hundred a month depending on number of click throughs) and then register these other sites independently through this program.

    I thought about mocking up banners for related sites but my niche thinks of itself as a "community" and is fairly small. I'm afraid my competitors may see them and wonder where the hell they came from.

    I am still undecided - I don't want to do anything to harm my ecommerce site - I've got way too much time and money invested in it.
     
  4. SteveWaller

    SteveWaller Regular Member

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    I'm not sure I see the problem with cannibalisation - if you rank in Nth position with a product page then why are you then writing a review page? Is this in an attempt to improve conversions? Why not just have the review on the product page where those interested in buying the product can read it?

    I understand the affiliate link situation much better now - you are talking about effectively becoming your own affiliate over and over with these separate authority sites so you will still receive the full sale price because you'll be paying yourself the commission. I thought you were talking about other affiliate programs before.