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Victory! $898.00(US) One Week, Next Week $4050.00 (US), This year $1M+

Discussion in 'Black Hat SEO' started by amoro, Sep 9, 2010.

  1. amoro

    amoro Junior Member

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    Wanted to just shout and share some IM success. My approach was basically an affiliate campaign using offline tactics. Many times the easy gold is right under our noses.

    I managed to find an affiliate advertiser and went DIRECT to them, pitching my ability to bring in leads. Do you know how many businesses in america are struggling right now, and any sane business owner with any ambition will happily entertain a conversation about paying you on commission if you bring prospects in the door. The particular company happened to be in the financial services space (thats as much as I will say). I cut a deal with the owner in writing saying I will generate a lead with the following qualifications (about 5-6 fields).

    The owner is doing traditional advertising of TV, Radio etc. This A. means they have money to pay me, and 2. means they have no clue on the web, or direct response. There website needs serious work and still does, no seo, no rankings and they have to pay me to fix it, but that's upsell for next month. However, they still do 7-8 figures in sales a year.

    So with contract in hand I went to work, built a squeeze page, paid a copywriter, and started generating traffic from facebook, twitter, social media. Also used PPV for a few tests.

    Then one weekend I took there web form and made it a postcard. I went to an event with FOOOT TRAFFIC (Remember that guys?) and got people to sign up at a table. about 61 postcards later, I submitted and they handed me a check for almost $900. Took me 2 hours and the booth was free.

    Then it hit me, like man lets do it again. So i went online and enlisted some help of friends after scanning and flashing the certified check i got. Amazing how $900 in a recession motivates people. A friend sent me 300+ referrals just to help out. Meaning my next check was $4,000 just for the info.

    Now the company came back and was hungry for more and wants me now to deliver 3,000 leads a week. I have no ip address restrictions, no affiliate manager (Hell Im the affiliate manager), and cart blanche.

    So what are my next steps........

    - I am going to setup an affiliate program, enlist people online interested in making money to just send me leads
    - Hire a few people to stand on the corner and just survey and sign people up. Major cities have tons of foot traffic walking around and signup people the old fashioned way
    - I even talked to a phone room looking for new projects and working with them on a commission FIXED costs basis to generate leads for the program, while I get the markup
    - A lot of BH, WH web tactics and will open up the space

    The moral of the story is, not all the $ is online, there is plenty the old fashioned way, AND when mixing it with online you can really win.

    No I took a $900 opportunity and make it a $40,000 a week opportunity.

    All i need now is to grab 500 affiliates who will spend their money marketing a program. I am even setting up a PAy-Per-Call system so we can paid per phone call too. The client has never heard of affiliate, pay per call and is just happy they have leads to call and sales to make.

    Since I landed the first client, I now have 2 more in different spaces wanting the same thing. One of them I know spends $250K a month marketing. I just need $10K a week of that can produce online, what they do traditionally. If one simply gets up from behind the computer screen you can go and grab some serious business.

    Well thats my morning inspirational post.....

    PS: Yeah I have proof...
     
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  2. modeals

    modeals Registered Member

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    awesome bro. keep it going. offline is a goldmine
     
  3. ExtraWinner

    ExtraWinner BANNED BANNED

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    Cool man, nice to hear story like that!
     
  4. ExtraWinner

    ExtraWinner BANNED BANNED

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    Congrats man, nice to hear that!
     
  5. amoro

    amoro Junior Member

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    It sure is. Now when you combine it with everything else it can really make an "OK" campaign become a great one.
     
  6. flock9

    flock9 Registered Member

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    That's great. I just hope you didn't continue using "there" instead of "their" during your sales pitch, because they would most likely fire you for the lack of basic grammar knowledge :D
     
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  7. .david.

    .david. Junior Member

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    Niceeeeee. Keep it up - Online/Offline is where it's at it seems. I've been reading a lot lately of people killing it with the offline/online mix.

    Like they say - find what works, and iterate, iterate, iterate! Congrats.
     
  8. amoro

    amoro Junior Member

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    It sure is. Now when you combine it with everything else it can really make an "OK" campaign become a great one.
     
  9. amoro

    amoro Junior Member

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    Offline leads like this run from $3 on low end to more what i deal with of $15-$20.
    Even online programs are doing those rates.

    You may want to look at a higher paying niche. Sex Health and Wealth always pay well.
     
  10. Globalnet

    Globalnet Newbie

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    Nice twist ... interesting ...
     
  11. IKbentim

    IKbentim Power Member

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    Yep.

    Theres less competition but you need more balls.
     
  12. Alexfrance

    Alexfrance Regular Member

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    congrats mate! awesome result
     
  13. lahtiimeja

    lahtiimeja Regular Member

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    Congrats man!
     
  14. charlie3

    charlie3 Senior Member

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    This is great man! I am actually starting a campaign right now that's hybrid online/offline so I'm excited to hear that it can be really successful. Keep up the good work and making the good money :D
     
  15. florflor

    florflor Senior Member

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    You must have a big incentive to get people to part with their details. Can you give us a clue as to what it might be?
     
  16. mrodriguezo

    mrodriguezo Registered Member

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    Nice story.


    Questions:

    Do you sell leads to the business owner or take a commission for each sale?

    In case it's a commission how do you control the sales on business end?
     
  17. noph34r

    noph34r Regular Member

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    Great example of "take action".

    Congratulations for your offline results, it seems that today is a goldmine.
     
  18. Chronos

    Chronos Junior Member

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    Congrats. I did something similiar to this in the manufacturing business. Couldn't be happier! :)
     
  19. flock9

    flock9 Registered Member

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    He said he was being paid lead-based, he also mentioned $15-20/lead price range.
     
  20. ExtraWinner

    ExtraWinner BANNED BANNED

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    One thing- as lead you mean paying customer or just sign up?