I got an email today from Dan Lok in which he offered the following method which he claims will definitely add some impact to your sales copy: Apparently, certain words that end with "ly" can be sneakily used in your copy to slowly and hypnotically influence your readers. Obviously, these words easily slip into their minds under their radar and you can clearly see how these words work powerfully as persuasion weapons. Quite evidently, I've already led by example in using all these words in the couple of paragraphs earlier... * definitely * obviously * clearly * Slowly * apparently * certainly * easily * powerfully * evidently * Instantly etc., etc . . . Just thought I would pass it on to you Cheers! - "Wiz"