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To Sell His Honey, Chinese Man Covers His Entire Body in Bees

Discussion in 'BlackHat Lounge' started by twitter.followers, Apr 13, 2014.

  1. twitter.followers

    twitter.followers Elite Member

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    [​IMG]

    Covering yourself in bees is one way to generate marketing buzz.

    She Ping, a Chinese beekeeper and honey merchant, covered his body in more than 460,000 bees in a publicity stunt designed to increase sales of his honey using a technique called "bee bearding."

    Bee bearding is a global pursuit, but it's especially popular in the city of Chongqing in southwestern China, where She is from. There, other local honey merchants regularly cover themselves head to toe in bees.

    The process of attracting the bees in bee bearding starts with placing a queen bee in a small cage that hangs from the person's body. Eventually, the bees swarm over the participant's body. In this case, Ping was only protected by a plastic bag over his head.

    "To be honest, I felt very nervous, but I do it to promote my honey," She told the AFP. "I'm used to dealing with bees and started these activities when I was about 22."

    [​IMG]

    In preparation for the stunt, She noted that he avoided taking a shower and using soap because "it can excite the bees."

    Collectively, the bees weighed more than 100 pounds (45 kilograms), but it doesn't come close to Vipin Seth's world record for wearing a total of 135 pounds (61.4 kilograms) of bees on Mar. 9, 2009 ? according to a Guinness World Record YouTube video of a 2011 attempt to beat Seth's record.

    Although She's attempt falls short of Seth's world record, he has given himself the record for carrying out the stunt without any clothes.

    "Of the people who do it naked, I'm probably the most awesome," She said.
     
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  2. MasterMillionaire

    MasterMillionaire Junior Member

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    Is it HE or SHE ?

    As title says MAN but later on article you said she
     
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  3. twitter.followers

    twitter.followers Elite Member

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    She Ping, a Chinese beekeeper and honey merchant,

    She* is the name of the Chinese man.
     
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  4. kaylanewett

    kaylanewett Power Member

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    Wow, that's really scary but impressive. Good marketing technique for sure.

    It's a guy, but his name is She.
     
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  5. twitter.followers

    twitter.followers Elite Member

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    That's what I found was more interesting than the whole story, lol.
     
  6. marketusa

    marketusa Newbie

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    Occupation:
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    He's a marketing king. No need for mailing list he's got the media
     
  7. twitter.followers

    twitter.followers Elite Member

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    True, he ain't needs no emailing list or affiliate marketing as he has already got everything covered.
     
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  8. Chris22

    Chris22 Regular Member

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    Last edited by a moderator: May 18, 2016
  9. auxiliarus

    auxiliarus Regular Member

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    Apart from the queen, he also had to spray himself into something, forgot what.
     
  10. MadStacks

    MadStacks BANNED BANNED

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    All that wasted honey....
     
  11. auxiliarus

    auxiliarus Regular Member

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    Defauq are you talking about?
     
  12. twitter.followers

    twitter.followers Elite Member

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    I am not really sure what you meant by that as no honey is being wasted in the process above.